Superstar Athletes, Household Brands, and Rabid Fans -- The Billion Dollar Business of Endorsements
June 12 2015 - 12:41PM
The Motley Fool
http://www.fool.com/investing/general/2015/06/12/superstar-athletes-household-brands-and-rabid-fans.aspx?source=eptadnlnk0000002
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