The Marketing Alliance, Inc. (OTC: MAAL) (“TMA”), a provider of services and distributor of products to independent insurance agencies throughout the United States, today announced that Jack Dewald, CLU, RHU, President of Memphis-based Agency Services Inc., a full-service life and health insurance brokerage agency, was elected as Chair of the Board of Directors effective January 1, 2011, replacing former Chairman Ronald D. Verzone, CFP, LTCP.

Mr. Dewald was the 2010 Chair of The LIFE Foundation, a national non-profit Life Insurance consumer education and awareness organization funded by more than 140 insurance carriers and seven major national trade associations. Previously, he served as the 2003 National Association of Independent Life Brokerage Agencies (NAILBA) Chairman, officer of the NAILBA Charitable Foundation, President (1991) of the Memphis Association of Insurance and Financial Advisors (NAIFA-Memphis), and President (1987) of the Memphis Health Underwriters Association.

He is an active member of his community, having served on three different boards of trustees for private schools during the past 20 years.

Timothy M. Klusas, TMA’s President, stated, “Jack is a rare leader who leads by example and relies on keen business acumen to deliver results for all of the organizations to which he has belonged. Jack is also a successful business owner who understands that the foremost priority for his business is to serve the needs of his clients.”

Mr. Klusas continued, “Ron initiated the Board’s thinking on a succession plan, and to his credit, he created a process that emphasizes continuity and consistency at the Board level and in the Company.”

Mr. Verzone, chairman of Exeter, NH-based United Underwriters, Inc. will remain fully engaged as a member of the Board of Directors. He has served as Chairman of the Board since TMA’s inception in 1995.

Mr. Dewald stated, “Ron has been invaluable to TMA’s growth as a business from the very beginning. Under his Board leadership during the past 15 years, TMA has built a reputation as an innovative, nimble and nationally recognized company providing premier service to our distributor customers. He is a dedicated individual to everything in which he is involved, and his influence is felt throughout the organization.”

About The Marketing Alliance, Inc.

Headquartered in St. Louis, MO, TMA is one of the largest organizations providing support to independent insurance brokerage agencies, with a goal of providing members value-added services on a more efficient basis than they can achieve individually.

Investor information can be accessed through the shareholder section of TMA’s website at http://www.themarketingalliance.com/si_who.cfm. TMA stock is quoted in the “pink sheets” (www.pinksheets.com) under the symbol “MAAL”.

Forward Looking Statement

Investors are cautioned that forward-looking statements involve risks and uncertainties that may affect TMA's business and prospects. Any forward-looking statements contained in this press release represent our estimates only as of the date hereof, or as of such earlier dates as are indicated, and should not be relied upon as representing our estimates as of any subsequent date. These statements involve a number of risks and uncertainties, including, but not limited to, general changes in economic conditions. While we may elect to update forward-looking statements at some point in the future, we specifically disclaim any obligation to do so.

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