BEIJING, July 6, 2011 /PRNewswire/ -- Medical Care
Technologies Inc. (OTCBB: MDCE), a growing children's
healthcare service provider, announced today that it has hired Sun
Communications as its marketing, media and publicity agency in
China.
Sun Communications will be responsible for Medical Care
Technologies Inc. and its subsidiaries' marketing strategy, which
includes identifying healthcare industry associations for media
campaigns such as video news releases, social media, print and
online placement for business focused publications. Sun
Communications will coordinate with news affiliates including CCTV,
among others, for both live appearances and taped interviews of the
Company's health and wellness pediatric center's operations and
progress.
Sun Communications is a brand development agency that
specializes in growth strategy and market positioning for clients
within the healthcare, pharmaceutical, health and lifestyle
sectors. Sun Communications and its executives have worked with
numerous Fortune 500 companies, such as Johnson & Johnson,
Pfizer, in addition to organizations such as Peking University and
various Chinese state, provincial and city departments.
Tan Ping of Sun Communications is
well versed in the world of high profile endorsement campaigns,
having worked with top tier global brands in the healthcare and
pharmaceutical categories. Tan Ping
commented, "We are thrilled at the opportunity to work with Medical
Care Technologies Inc. and its subsidiary, Teddyberry™ and Company
- to help create awareness about the importance of their brand and
mission. With their phenomenal and extremely dedicated management
team, I believe that our media work with them will be one of our
more successful campaigns."
"We are very excited to have Sun Communications as our marketing
agency in China. Working with them
will have a major impact on the impending launch of our kid's
healthcare center, Teddyberry™ and Company, in the fall and on our
overall future business revenues," stated Ning Wu, Chief Executive Officer of Medical Care
Technologies Inc.
About Medical Care Technologies Inc.
Medical Care Technologies Inc. is traded under the symbol MDCE
on the OTCBB and is headquartered in Beijing, China. MDCE, through joint
ventures or Chinese subsidiaries, develops a network of children's
health facilities in the larger urban areas throughout China. Services are geared towards the
advancing economic middle-class and upper class Chinese families.
Specializing in the care of children between the ages of 3 to 16,
MDCE's role is to enhance the overall well-being of the family and
community and to expand its pediatric services to include
preventative health and wellness education. MDCE, through its
children's health facilities, will also distribute a diverse range
of industry-leading pharmaceutical and nutraceutical product lines.
MDCE's main mission is simple – to become a healthcare service
provider leader in children's health. Information on the Company
can be found at www.sec.gov and the Company's website at
www.medicaretechinc.com.
Safe Harbor Statement
All statements contained in this press release, other than
statements of historical fact, are forward-looking statements,
including those regarding: MDCE's products, services,
capabilities, performance, opportunities, development and business
outlook, guidance on our future financial results and other
projections or measures of our future performance; the amount and
timing of the benefits expected from strategic initiatives and
acquisitions or from deployment of new or updated technologies,
products, services or applications; and other potential sources of
additional revenue. These statements are based on our current plans
and expectations and involve risks and uncertainties that could
cause actual future events or results to be different than those
described in or implied by such forward-looking statements. These
risks and uncertainties include those relating to: lack of
operating history, transitioning from a development company to an
operating company, difficulties in distinguishing MDCE's products
and services, ability to deploy MDCE's services and products,
market acceptance of our products and services; operational
difficulties relating to combining acquired companies and
businesses; our ability to form and maintain mutually beneficial
relationships with customers and strategic partners; changes in
economic, political or regulatory conditions or other trends
affecting the healthcare, Internet, information technology and
healthcare and pharmaceutical industries, and our ability to
attract and retain qualified personnel. Other risks and
uncertainties may include, but are not limited to: lack of or delay
in market acceptance and fluctuations in customer demand,
dependence on a limited number of significant customers, reliance
on third party vendors and strategic partners, ability to meet
future capital requirements on acceptable terms, continuing
uncertainty in the global economy, and compliance with federal and
state regulatory requirement. Further information
about these matters can be found in our Securities and Exchange
Commission filings. We expressly disclaim any intent or obligation
to update these forward-looking statements.
For Further Information:
Contact: Don Griffin
Tel: (480) 251-1449 Fax: (810) 222-5453
Email: don@virmmac.com
Web: www.medicaretechinc.com
SOURCE Medical Care Technologies Inc.