LONDON, UNITED KINGDOM Inc. ("PlayBOX") (OTCBB: PYBX) today announced its plans to exploit the latest platform for media distribution: mobile phones.

"Mobile phones are the newest frontier for distributing digital media entertainment," said Robert Burden, CEO of PlayBOX. "We fully intend to establish a global mobile music platform to complement other distribution channels such as traditional retail stores and online downloads and sales."

PlayBOX is currently in the final stages of acquiring a company that already has a global license agreement with a digital mobile content provider in place. The company, Delta Leisure Group Plc ("Delta") (www.deltamusic.co.uk), has a long-term license with mobile content provider X5 (www.X5music.com) for the global distribution of its music copyrights to mobile phones. The license is valued in excess of US$1m for the first year alone. PlayBOX and Delta have already signed a Share Purchase Agreement for PlayBOX to purchase 100% of Delta, and the two companies are in the final stages of executing the terms of that Agreement.

PlayBOX's future acquisition targets also have mobile distribution and mobile client bases in place. As PlayBOX acquires more complementary businesses, its mobile distribution will grow accordingly, placing it at the forefront of this emerging trend in media distribution.

About PlayBOX

PlayBOX is a media entertainment technology company that offers a wide variety of distribution channels for new music artists. The company targets emerging artists and small-to-medium sized record labels that lack the knowledge or resources to setup and manage their own online shop and distribution channels. PlayBOX offers them pooled services such as hosting, streaming, e-commerce, and digital rights management, and an overall cost-effective and professional platform from which to sell and promote their music. To better serve them, PlayBOX is aggressively growing its traditional (retail) and non-traditional (digital, online and mobile) distribution channels so artists can reach their waiting public even more quickly and easily. Through a series of strategic mergers and acquisitions, PlayBOX will become a world leader in the distribution and marketing of global entertainment media. Further, it aims to expand its distribution business to the exciting new platform of delivering content to mobile phones throughout the world.

FORWARD-LOOKING STATEMENTS:

Statements about PlayBOX's and Delta's future expectations, including the completion of the acquisition of Delta by PlayBOX, future revenues and earnings, and all other statements in this press release other than historical facts are "forward-looking statements" within the meaning of section 27A of the Securities Act of 1933, Section 21E of the Securities Exchange Act of 1934, and as the term is defined in the Private Litigation Reform Act of 1995. PlayBOX's and Delta's actual results could differ materially from expected results. Neither PlayBOX or Delta undertakes any obligation to update forward-looking statements to reflect subsequently occurring events or circumstances. Should events occur which materially affect any comments made within this objective; PlayBOX and Delta will appropriately inform the public.

Contacts: PlayBOX (US) Inc. Harry Maloney +44 (0) 7717201313 Email: investor@play-box.com Website: www.play-box.com

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