NEW YORK, Jan. 15, 2015 /PRNewswire/ -- Rakuten Marketing
(http://www.rakutenmarketing.com), the global leader in omnichannel
marketing, today announced that Rakuten LinkShare (now Rakuten
Affiliate Network) has been ranked the performance marketing
industry's top affiliate network for the fourth consecutive year.
The ranking is based on a survey of more than 25,000 online
advertisers, publishers, and agencies in the affiliate marketing
industry, and was conducted by media entity mThink, publishers of
Revenue+Performance magazine.
"Rakuten LinkShare has earned the top spot in our rankings for
an unprecedented fourth consecutive year," said Chris Trayhorn, CEO of mThink. "A high level of
satisfaction, quality of offers, and on time payments is the top
reasons publishers, advertisers, and agencies cited for choosing to
work with Rakuten LinkShare."
Known as the "Blue Book," the mThink survey is the largest
annual research survey in the performance marketing industry. The
survey identifies the top 20 CPS and CPA performance marketing
networks among the more than 500 in consideration. The survey takes
into account reputation, influence, clientele, popularity, and
scale in order to consolidate key information necessary in choosing
a network. An external panel of unbiased, third party industry
experts, who represent every aspect of the affiliate marketing
industry, provides additional input into the survey and validates
the results.
"We are deeply honored to be recognized for our commitment to
performance marketing and the success of our partners," said
Tony Zito, President, Rakuten
Marketing. "Earning this award for the fourth consecutive year is a
win for the entire Rakuten LinkShare team, which motivates us to
continue innovating the industry in ways that will empower
advertisers, publishers, and agencies to achieve even stronger
results in the future."
About Rakuten Marketing
Rakuten Marketing is the
global leader in omnichannel marketing and driving the omni
experience. Offering an integrated strategy that combines consumer
centric insights with e-commerce expertise, Rakuten Marketing aims
to inspire better marketing. Rakuten Marketing's omnichannel
services include Rakuten Affiliate Network (formerly Rakuten
LinkShare), the number one ranked affiliate marketing service,
creating profitable and innovative partnerships; Rakuten
Display (formerly MediaForge), enabling one-to-one marketing
across devices through precise targeting, custom dynamic creative,
and engagement measurement; Rakuten Attribution (formerly DC
Storm), measurement and attribution solutions that allow marketers
to uncover the true performance of their campaigns with an
unbiased, transparent view into each media channel; and Rakuten
Search, a full service paid search agency that specializes in
boosting sales and brand authority across devices.
Operating as a division of Rakuten, Inc. (4755: TOKYO), one of the world's leading Internet
service companies, Rakuten Marketing is headquartered in
New York City, with additional
offices in Australia, Brazil, Japan, the United
Kingdom, and throughout the United
States. Follow us on Twitter or learn more at
http://www.rakutenmarketing.com.
All trademarks contained herein are the property of their
respective owners.
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SOURCE Rakuten Marketing