EAST RUTHERFORD, N.J. and
FOXBOROUGH, Mass., June 8
/PRNewswire/ -- Fans attending the Great American Food & Music
Fest at New Meadowlands Stadium in East
Rutherford, NJ June 13th and
Gillette Stadium in Foxborough, MA June
26th will maximize their time spent enjoying the events with
friends and family. Event goers will purchase concessions and
other items using new cashless smart cards to increase convenience,
speed, and security of transactions.
(Photo:
http://photos.prnewswire.com/prnh/20100608/CG17970)
(Photo:
http://www.newscom.com/cgi-bin/prnh/20100608/CG17970)
Phoenix Technology, Dejavoo Systems, ExaDigm, MYnizaga
Consulting, and Smart Chip Technologies (Pink Sheets: SCTN) are
collaborating with project manager and operator, Total Venue
Control (TVC), to deploy the turnkey event management solution at
this festival and other stadiums. TVC projects as much as
$1 million in daily festival
concession sales.
"Venues get free program setup and fees are derived from
increased revenues," explained MYnizaga Managing Partner Robert
Buchan. "It's the ideal, high value, low cost upgrade for
concerts, festivals, events, and sports venues."
TVC currently operates the first cashless U.S. professional
sports stadium for the Wichita Wingnuts, an independent
professional baseball team in Wichita,
KS. [Click here to watch an interview with the
Witchita Wingnuts General Manager discussing the benefits of
cashless concessions.]
"Faster, wireless, cashless transactions mean quicker lines
for hungry fans, who have increased their per capita concession
purchases by 30%," according to TVC CEO Cameron Wall. "Additionally, the
cashless stadium program has significantly reduced labor and cash
handling costs, and has effectively eliminated employee
theft."
Smart Chip Technologies is providing event management software.
Its award winning, patent protected, end-to-end loyalty and
payment software solution allows stadium managers to continue
adding card functionality to benefit ticketholders.
"The dynamic software enables personalized, relevant rewards
or discounts to optimize the customer experience," stated
Bernard McHale, CEO of Phoenix
Technology and Smart Chip Technologies. "This flexible
solution can be integrated with ticketing, parking, or access
control applications to further reduce operational
expenses."
The Great American Food & Music Fest features food, fun, and
live music by acts such as Buckwheat Zydeco, Southside Johnny &
The Asbury Jukes, Texas
singer/songwriter Bob Schneider and
Season 6 American Idol Finalist Melinda Doolittle. Some of
the highest rated U.S. wineries, beer producers, and restaurants
will be on hand to serve their specialties. The Food
Network's Paula Deen, The Neelys,
Top Chef's Tom Colicchio, and Ace of
Cakes' Duff Goldman headline this
year's festivals.
About Total Venue Control, LLC (TVC)
Total Venue Control, LLC (TVC) integrates and operates cashless
concession, loyalty, ticketing, and point of sale (POS) solutions
for stadiums, arenas and other entertainment properties.
(http://www.TotalVenueControl.com)
About Phoenix Technology (PTH)
Phoenix Technology's software as a service (SaaS) is a powerful
tool for clients to easily deploy personalized, scalable, real time
rewards schemes and create a dynamic customer experience. The
end-to-end solution is compatible with virtually any type of POS
equipment, multiple languages and currencies, and payment methods
including credit, debit, prepaid stored value, smart cards, key
fobs, mobile phones. Software integration adds sophisticated
functionality to existing loyalty, customer relationship management
(CRM), and other programs. Phoenix provides sales, software
customization, system implementation, hosting, support, and
reporting services. (http://www.Phoenix-Tec.com)
Disclaimer: Any statements contained in this document that do
not describe historical facts may constitute forward looking
statements as that term is defined in the Private Securities
Litigation Reform Act of 1995. Any forward looking statements
contained herein are based on current expectations, but are subject
to a number of risks and uncertainties.
SOURCE Schimatic Cash Transactions Network Inc.
