Smokefree Innotec Launches Press Campaign and TV Interviews Introducing Smoker's Option and Related Products in Belgium
December 02 2010 - 7:26PM
Marketwired
Smokefree Innotec, Inc. (PINKSHEETS: SFIO)
Thomas Schroepfer, President and CEO,
(http://www.sfio.us or http://www.realsmokefree.com)
announced today that following a meeting of international
participants and marketing partners of SFIO in Las Vegas, the
resulting revamped approach to the European marketing campaign
appears to be producing the desired results. European executive and
marketing personnel met in person with U.S. SFIO executives and
members of SFIO Joint venturers to discuss sales and financial
results, set policy and to formulate new products and plans to
further penetrate the European market.
Mr. Schroepfer stated the following details in part of the
considerations and conclusions of the meeting;
1. Deploy an internet web site designed for European market to
use as part of a major brand awareness program using all available
media resources; including a shopping cart. It appears that
European restrictions on advertising nicotine products do not apply
to the internet websites or emails.
2. Further evaluate SFI products through focus and test
groups.
3. Acquire rights to existing SFI related products already
marketed and available in quantities.
4. In addition to exiting distributors, concentrate on securing
independent retail locations with displays and advertising (perhaps
along with local celebrity endorsements) using consignment
approaches where possible, with generous mark-ups contusive for the
clerk at the retail location to explain and promote the SFI
products.
5. Continue with the acquisition plans underway to add
affiliations with existing companies with similar products to our
product line and possibly provide additional access to capital
through their listing on the Frankfurt exchange.
6. Coordinate with our joint venture partners to assist them to
finish installation of equipment and begin production and
distribution of SFI and their products , particularly those that
require "made in USA " labeling, including those to be sold to the
military.
7. Enroll other makers of vapor emitting e-cigarettes to make
their product available to our distribution system under favorable
terms, so that we possibly can use them as an alternative to
penetrate markets both in the US and in Europe and elsewhere.
8. In the brand awareness program, use legitimate emailing
strategies to millions of potential customers to promote and
explain with pictures, text and videos the nature and use of SFI
products.
Thomas Schroepfer strongly reiterated that the meeting in Las
Vegas produced a renewed spirit and energy for the entire SFIO
team, resulting in this revamped approach in the European marketing
campaign producing the desired results. He further declared "that
the release of the foregoing details of Smokefree Innotec marketing
plans are in keeping with the renewed spirit of providing
transparency to investors, reflecting SFIO's solid confidence in
its successful development of its marketing and distribution plans
for the benefit of everyone involved."
About Smokefree Innotec, Inc: www.smokefree-innotec.com
Smokefree Innotec, Inc. is in the business of designing,
developing, manufacturing and marketing hi-tech, nicotine and
non-nicotine cigarette-like delivery devices which are completely
smoke and vapor-free and tobacco-free. Smokefree Innotec's products
are designed to protect the non-smoker from second hand smoke and
all its effects while providing the smoker a way to enjoy a
smoke-free cigarette anywhere, including places where smoking
tobacco or similar substances is prohibited. Further, our products
will allow the smoker to enjoy smoking either nicotine or flavored
non-nicotine cigarettes while not having to worry about the
offensive dangers and ill effects of regular cigarette smoking.
However Smokefree Innotec products are not intended for any
prevention or therapeutic treatment of any disease.
A number of statements referenced in this Press Release are
forward-looking statements, which are made pursuant to the Safe
Harbor Provisions of the Private Securities Litigation Reform Act
of 1995, and within the meaning of Section 27A of the Securities
Act of 1933 and Section 21B of the Exchange Act of 1934. Any
statements that express or involve discussions with respect to
predictions, expectations, beliefs, plans, projections, objectives,
and goals, assumption of future events or performance are not
statements of historical fact and may be "forward-looking
statements." Forward-looking statements are based on expectations,
estimates and projections at the time the statements are made that
involve a number of risks and uncertainties which could cause
actual results or events to differ materially from those presently
anticipated. Forward-looking statements in this Release may be
identified through the use of words such as "expects," "will,"
"anticipates," "estimates," "believes," or statements indicating
certain actions "may," "could," or "might" occur. Such statements
reflect the current views of Smokefree Innotec Inc. with respect to
future events and are subject to certain assumptions, including
those described in this release. These forward-looking statements
involve a number of risks and uncertainties, including the timely
development and market acceptance of products, services, and
technologies, competitive market conditions, successful integration
of acquisitions, the ability to secure additional sources of
financing, the ability to reduce operating expenses, and other
factors. The actual results that the Company achieves may differ
materially from any forward-looking statements due to such risks
and uncertainties. Smokefree Innotec Inc. does not undertake any
responsibility to update the "forward-looking" statements contained
in this news release. Disclosures made in this Press Release are
limited by good business practice and to that permitted to the
public by applicable securities regulations, both Federal and
State, including rights granted to shareholders under the Nevada
Revised Statutes NRS 78.257 regarding limitations of preferential
and selective disclosure of confidential Company information.
Contact: Smokefree Innotec, Inc. George Roth CFO +1
949-309-2778
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