Social Media Ventures, Inc. Announces New Marketing Strategy for PetsPlaces.com
October 29 2010 - 7:30AM
Marketwired
Social Media Ventures, Inc. (PINKSHEETS: SMVI) today announced that
it has formulated a new corporate strategy, coinciding with its
recent announcement of its new marketing agreement with its
internet savvy marketing partner, the DPM Group.
The Company's new strategy is to establish itself as an
important player in the pet industry through its pet social
networking site, PetsPlaces.com. Under the direction of CEO Robert
W. Thayer, the Company will endeavor to raise significant interest
in its most popular social networking site, www.petsplaces.com by
utilizing a database of millions of opt-in emails of pet owners in
North America. The email campaign will be managed by the DPM Group
with a goal to increase the online membership and popularity of
PetsPlaces.com by sending targeted emails offering product
discounts and other offerings from PetsPlaces.com. The company
hopes that these emails will not only attract new members but also
attract new online consumers of pet products currently offered
through the site.
"This marketing campaign is a terrific next step for SMVI. My
goal is to make PetsPlaces.com a revenue producing social
networking site by increasing our membership and thus attracting
new paying advertisers as well as additional lucrative affiliate
agreements. We are looking to have at least 200%-300% growth in
membership per quarter during this marketing campaign. This is why
we entered into this marketing agreement. Not only will a large
consortium of active members help us achieve our goal of creating
additional advertising revenue, but the valuation on the social
networking site would increase dramatically providing the Company
with a great asset," stated Robert W. Thayer, CEO of SMVI.
The marketing agreement is set to begin within the next 30 days.
The Company is also redesigning certain portions of the pet's
social networking portal to provide new services for its members as
well as adding a new online ecommerce pet store to increase the
company's existing revenue.
About Social Media Ventures, Inc.
Social Media Ventures (SMVI) is an online media venture company,
creating and acquiring niche social networking websites as well as
revenue generating web sites. SMVI will integrate an online
advertising program that focuses on attracting advertisers to its
core demographics for each social networking site. Currently SMVI
operates two social networking sites: www.petsplaces.com and
www.rocktag.us.
About the DPM Group, Inc.
The DPM Group, Inc. is a private company specializing in the
marketing and advertising of products and services online. The
company currently operates and supports the IR Success Team, that
provides online investor relations and outbound call center
services to publicly traded companies; www.irsuccessteam.com
Forward-looking statements:
This press release contains certain forward-looking statements,
which are made pursuant to the "Safe Harbor" provisions of the
Private Securities Litigation Reform Act of 1995. Statements of
future goals or expectations, containing words such as "expect,"
"believe," "should," "anticipate," "intend," "plan," "may," "will,"
or similar expressions reflecting something other than historical
fact are intended to identify forward-looking statements, but are
not the exclusive means of identifying such statements. These
forward-looking statements involve a number of risks, uncertainties
and assumptions that are difficult to predict and that could cause
actual results to differ materially from those currently
anticipated. Factors that could cause or contribute to such
differences include, but are not limited to, the successful
completion of acquisitions and the integration of such businesses
with those of the Company, competition, technological changes, the
ability to obtain financing and other factors. The Company
undertakes no obligations to revise or update any forward-looking
statements in order to reflect events or circumstances that may
arise after the date of this press release.
Contact: Social Media Ventures, Inc. www.socialmv.com Email:
ir@socialmv.com Tele: (516) 204-4843
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