UDS Group, Inc. Retains MSA/Market Smart Advertising Agency
September 17 2009 - 6:00AM
Business Wire
UDS Group, Inc. (Pink Sheets:UDSG) announced today that the
company has retained MSA/Market Smart Advertising to spearhead the
introductory marketing campaign for 888-SUB-TO-GO, and SUBWAY®
Catering & Delivery. Durham, N.C.-based MSA is the marketing
and communications agency that serves the Washington, D.C.
franchise group, in the eighth largest U.S. Nielsen Metro Market,
where the pilot program is being conducted. The announcement was
made by UDS Group, Inc. CEO Ryan Coblin.
As stated in a recent announcement, UDS will be launching
delivery and catering & delivery services in the Washington
D.C. area, where there are 450 SUBWAY® restaurant franchisees,
beginning in early October, 2009. This is the first major market to
use the UDS one number solution to encompass an entire market, as
was announced earlier.
“UDS recognized the need for a marketing & communications
partner to help us launch 888-SUB-TO-GO in DC,” Ryan Coblin, CEO
said. “MSA brings agency-of-the-year experience to the franchisee
and franchisor marketing relationship, and the know-how required to
bring our brand to market with the maximum impact on individual
restaurant sales, and market-wide performance.”
“MSA will take on a broad range of responsibilities in the
888-SUB-TO-GO introduction, including primary branding, in-store
POP materials, media promotion, coordination, broadcast production,
sales promotion, and publicity,” said Lewis Finch, MSA
president.
Planned for early October in Washington, D.C., and new market
expansions, MSA will also create digital production related to the
888SUBTOGO.COM Website.
Universal Delivery Solutions is publicly traded under the symbol
UDSG.pk.
About MSA
Established in 1991, MSA is a full-service, integrated marketing
and communications firm providing traditional and interactive
advertising, broadcast production, public relations, branding
services, research, Web development and mystery shopping. Ranked as
the sixth-largest agency in the Triangle by the Triangle Business
Journal, MSA has offices in Washington, D.C. and Milford, CT. MSA’s
client list includes UNC Health Care and SUBWAY® restaurants, among
others. For more information, contact MSA at 919-463-9680, or visit
www.thinkmsa.com.
About Universal Delivery
Solutions, Inc.:
Universal Delivery Solutions, Inc. (UDS),
www.UniversalDelivery.com, is the leader in providing comprehensive
custom-developed catering/delivery solutions to industries
throughout North America, including restaurants, retail and others.
UDS solutions offer a seamless system that integrates Customer
Relationship Management (CRM) and Call Center IT services through a
proprietary technology backbone to offer convenience, consistent
quality, flexibility, accountability and value for consumers and
companies.
Safe Harbor:
The statements in the press release that relate to the company's
expectations with regard to the future impact on the company's
results from acquisitions or actions in development are
forward-looking statements, within the meaning of the Private
Securities Litigation Reform Act of 1995. The statements in this
document may also contain "forward-looking statements" within the
meaning of Section 27A of the Securities Act of 1933 and Section
21E of the Securities Exchange Act of 1934. Since this information
may contain statements that involve risk and uncertainties and are
subject to change at any time, the company's actual results may
differ materially from expected results.
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