KING OF PRUSSIA, Pa.,
April 30, 2012 /PRNewswire/ --
Medical Alarm Concepts Holding, Inc. (OTCQB: MDHI.PK), today
announced it has completed its free promotional trial for the fuel
saving engine catalyst called MotorBooster™. The Company is now
beginning to take orders on both its website and toll free number
at a price of $19.95. Additionally,
the Company is announcing today it has selected Moulton Logistics
Management for a trial of its warehousing, product fulfillment, and
selected customer service functions.
"From the radio advertisements that aired over the past two
weeks, we learned that there is a significant amount of interest in
the MotorBooster™ product. The advertisements not only gave us the
opportunity to provide free samples, but also planted the seeds of
awareness that will allow us to expand our program," commented
Paul Green, Vice President of Sales
and Marketing for MDHI. "We remain fully committed to
expanding the MotorBooster™ marketing programs as we believe this
product can produce significant revenue for our company.
Additionally, we remain quite confident in the progress we are
making on our MediPendant™ product, considering the increase in
sales volume and the large inventory we have recently secured."
For an initial trial period, MDHI has selected Moulton logistics
management of Van Nuys California
to provide a range of fulfillment services for the MotorBooster™
product. These will include full-service direct mail, real-time
online inventory management, and selected customer service
functions. Moulton is one of the largest and most successful
logistics providers within the direct response marketing arena with
an over 40-year track record and bicoastal logistics facilities,
and can easily adapt to the demands which the company expects to
see for its MotorBooster™ product.
Mr. Green continued, "We are excited to have over 1,000 new
users of the MotorBooster™ product. Over the coming months we plan
to solicit their opinions and testimonials of this fuel saving
product for use in our video, audio, and web-based advertising.
Additionally, we are in the process for contracting for additional
testing services for the product with several well-known entities
within the automotive sector. We plan to make these test results
public, along with other tests that have been completed, over the
coming weeks, as we believe this is an important component to
successfully marketing the product."
In a recent independent third-party dynamometer test an engine
treated with MotorBooster™ exhibited significant performance (fuel
consumption reduction of 16.5% and an increase in horsepower by
2.9%) and emission improvements (54% reduction in carbon monoxide
and 84% decline in hydrocarbons) after having been conditioned with
the combustion catalyst product as compared to results before
treatment.
About MotorBooster™ and MDHI
MotorBooster's™ proprietary formulation is made of a patented
organic metallocene compound that has been granted a U.S. Patent
and is registered with the U.S. Environmental Protection Agency
(EPA). The product comes in the form of a one-fourth-inch, round
diameter beige tablet that users simply insert into a full tank of
15 gallons or more of gasoline, upon which it immediately dissolves
into the fuel. It is then subsequently injected as part of the
gasoline or diesel fuel mixture into the combustion chamber of the
engine. Once within the combustion chamber, MotorBooster™
forms an oxide residue film layer that facilitates or "catalyzes"
the combustion process and enables a more complete, efficient burn
of the fuel that results in better power delivery to the motor,
enhanced fuel performance, mileage gains, reduced emissions and
other engine enhancing performance benefits. For maximum
benefits, users should treat their engine by allowing MotorBooster™
to dissolve in a full tank of gasoline and circulate throughout the
combustion chamber of the engine as part of the fuel mixture for up
to several consistent fuel cycles. This process should be repeated
consecutively for several fuel tank fill-ups in order to achieve
optimal engine performance. In addition to MotorBooster™, the
company markets the MediPendant™, a patented two-way voice
technology that enables the user to speak and listen directly
through the pendant no matter where the user may be in and around
their home. For more information, please visit
www.medipendant.com.
Safe Harbor Statement
Statements in this press release that are not
statements of historical or current fact constitute
"forward-looking statements." Such forward-looking statements
involve known and unknown risks, uncertainties and other unknown
factors that could cause the Company's actual operating results to
be materially different from any historical results or from any
future results expressed or implied by such forward-looking
statements. In addition to statements that explicitly describe
these risks and uncertainties, readers are urged to consider
statements that contain terms such as "believes," "belief,"
"expects," "expect," "intends," "intend," "anticipate,"
"anticipates," "plans," "plan," to be uncertain and
forward-looking. The forward-looking statements contained herein
are also subject generally to other risks and uncertainties that
are described from time to time in the Company's filings with
Securities and Exchange Commission.
Contact:
Medical Alarm Concepts Holding, Inc.
877-639-2929 Ext. 113
SOURCE Medical Alarm Concepts Holding, Inc.