TIDM56ID 
 
RNS Number : 1483V 
Softbank Corp 
28 October 2010 
 

                                                                October 28, 2010 
 
 
 
                    Year-on-year Earnings Results Comparison 
                for the Six-month Period Ended September 30, 2010 
 
SOFTBANK CORP. (hereafter "the Company") announces the following earnings 
results comparison between the six-month period ended September 30, 2010 
(hereafter "the interim period") and the same period of the previous fiscal year 
(April 1, 2009 to September 30, 2009, hereafter "year-on-year".) 
This is to explain the difference in the earnings results of the interim period 
on a year-on-year basis, as the Company did not announce a consolidated forecast 
for the interim period. 
 
1. Year-on-year comparison of earnings results for the interim period 
+---------------------------+-----------+-----------+----------+---------+--------+ 
|                           |    Net    |Operating  |Ordinary  |  Net    |  Net   | 
|                           |  Sales    |  Income   |  Income  | Income  |Income  | 
|                           |           |           |          |         |  per   | 
|                           |           |           |          |         | Share  | 
+---------------------------+-----------+-----------+----------+---------+--------+ 
| Six-month period ended    |       JPY |       JPY |      JPY |     JPY |    JPY | 
| September 30, 2009 (A)    |   million |   million |  million | million |  65.41 | 
|                           | 1,349,275 |   230,621 |  173,538 |  70,750 |        | 
+---------------------------+-----------+-----------+----------+---------+--------+ 
| Six-month period ended    | 1,465,021 |   315,521 |  253,843 |  76,839 |  70.99 | 
| September 30, 2010 (B)    |           |           |          |         |        | 
+---------------------------+-----------+-----------+----------+---------+--------+ 
| Difference (B-A)          |   115,745 |    84,899 |   80,305 |   6,088 |   5.58 | 
+---------------------------+-----------+-----------+----------+---------+--------+ 
| Ratio %                   |       8.6 |      36.8 |     46.3 |     8.6 |      - | 
+---------------------------+-----------+-----------+----------+---------+--------+ 
 
2. Factors of the earnings results' difference 
Net sales for the interim period increased 8.6% year-on-year to JPY 1,465,021 
million.  Operating income increased 36.8% year-on-year to JPY 315,521 million. 
Ordinary income grew 46.3% year-on-year to JPY 253,843 million.  Net income rose 
8.6% year-on-year to JPY 76,839 million. 
 
(1) Net sales 
Net sales totaled JPY 1,465,021 million, for a JPY 115,745 million (8.6%) 
year-on-year increase.  This was mainly due to an increase in revenue at the 
Mobile Communications segment on strong growth in the number of subscribers 
combined with increases in ARPU*1 and the number of mobile handsets shipped*2. 
 
(2) Operating income 
Operating income totaled JPY 315,521 million, for a JPY 84,899 (36.8%) 
year-on-year increase.  This was due to the increased net sales, while cost of 
sales and selling, general and administrative expenses increased along with net 
sales.  The operating margin showed a substantial improvement at 21.5%, an 
increase of 4.4 of a percentage point year-on-year. 
Cost of sales rose JPY 16,144 million (2.5%) year-on-year to JPY 665,496 
million.  This was mainly due to higher cost of goods on the increase in the 
number of handsets shipped, while depreciation and amortization expenses 
relating to the 2G mobile phone service decreased, due to termination of this 
service in March 2010, at the Mobile Communications segment. 
Selling, general and administrative expenses grew JPY 14,701 million (3.1%) 
year-on-year to JPY 484,003 million.  This was mainly because of increased sales 
commissions*3 associated with the increase in the number of mobile handsets 
sold*4 at the Mobile Communications segment. 
 
(3) Ordinary income 
Ordinary income totaled JPY 253,843 million, for a JPY 80,305 million (46.3%) 
year-on-year increase.  This was mainly due to the increase in operating income. 
 
(4) Net income 
Net income increased JPY 6,088 million (8.6%) year-on-year to JPY 76,839 
million.  This was mainly due to the increase in ordinary income, while current 
income taxes of JPY 140,654 million were recorded. 
 
*1.     Average Revenue Per User 
*2.     Handsets shipped: handsets shipped (sold) to agents. 
*3.     Sales commissions paid to sales agents per new subscription and upgrade 
purchase. 
*4.     Handsets sold: handsets sold to customers upon new subscription and 
handset upgrade. 
 
 
This information is provided by RNS 
            The company news service from the London Stock Exchange 
   END 
 
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