LONDON, Nov. 18, 2021 /PRNewswire/ -- Blackbird plc
(AIM:BIRD)(OTCQX: BBRDF), the technology licensor, developer and
seller of the market-leading cloud native video editing platform,
Blackbird, announces that it has won the 'Best Tech Company 2021
Award' at the SportsPro OTT Awards.
The prestigious SportsPro OTT Awards are dedicated to sports
focused OTT, streaming and video production - recognising
organisations and individuals pushing boundaries and innovation in
the fast-paced broadcast media industry. A high calibre panel
of 72 judges drawn from international rights holders, broadcasters
and technology providers selected winners across 14 categories.
Crowning Blackbird 'Best Tech Company 2021', SportsPro, said:
"This award recognises the company that's driving the growth and
disruption of the sports OTT industry via the use of technological
innovation. Judges awarded Blackbird the top prize as they felt
that the company managed to evolve their user experience to meet
customer needs, while paying attention to their carbon footprint,
and that they have spearheaded the revolution in remote editing.
The judges also mentioned how impressive it is that it has been
used by such a wide range of sports!"
Blackbird won the award after another strong year of expansion,
which has seen the Company rapidly build on its 45% revenue growth
in 2020. Blackbird has announced a string of new contract
wins this year with leading organisations including BT Sport,
Univision, Eurovision Sport, EVS and Cheddar News. Strategic
technical partnerships have been built with fellow industry leaders
and pioneers such as LiveU, Newsbridge, TVU Networks and Streann
Media.
In September, Blackbird launched its core video technology
licensing solution, 'Powered by Blackbird', to enable advanced
cloud native functionality and drive major efficiencies for video
companies. The launch came soon after Blackbird announced a 5-year
technology licensing deal with a global broadcast company.
Blackbird is leading the campaign to dramatically reduce carbon
emissions within the video production industry. Earlier this
year, the Company launched a carbon awareness study titled
– 'Video Shouldn't Cost the Earth' - in collaboration with
environmental management consultancy Green Element. The study
highlights that cloud native Blackbird generates up to 91% less
carbon emissions than on premise and cloud-based video editing
workflows. In July, Blackbird was awarded the London Stock
Exchange's Green Economy Mark in recognition of its work in
contributing to the green economy – just 2.5% of UK listed
companies have been given this esteemed award.
Blackbird plc CEO, Ian McDonough,
added: "We are thrilled to have won this major industry recognition
from such a strong field of tech companies whom we admire. The
judging panel called out our drive to both grow and disrupt through
innovation - this is very much in our DNA with the business holding
multiple patents around its technology. Similarly the recognition
that we are reducing the carbon impact of our client base is hugely
important to us as the media industry must lead in this area by
example."
Blackbird drives awareness, monetization and efficiencies for
brands in the sports, news, entertainment and enterprise
sectors. Customers include Univision, Tata Communications,
EVS, IMG, Deltatre, Sky News Arabia, A+E Networks, BT, NHL, Eleven
Sports, Cheddar News, Riot Games, the U.S Department of State and
75 local US news stations with TownNews.
About Blackbird plc
Blackbird plc operates in the fast-growing SaaS and cloud video
market. It has created Blackbird®, the world's most advanced suite
of cloud-native computing applications for video, all underpinned
by its lightning-fast codec. Blackbird plc's patented technology
allows for frame accurate navigation, playback, viewing and editing
in the cloud. Blackbird® enables multiple applications, which are
used by rights holders, broadcasters, sports and news video
specialists, esports, live events and content owners,
post-production houses, other mass market digital video channels
and corporations.
Since it is cloud-native, Blackbird® removes the need for
costly, high end workstations and can be used from almost anywhere
on almost any device. It also allows full visibility on
multi-location digital content, improves time to market for live
content such as video clips and highlights for digital
distribution, and ultimately results in much more effective
monetisation.
Blackbird plc is a licensor of its core video technology under
its 'Powered by Blackbird' licensing model. Enabling video
companies to accelerate their path to true cloud business models,
licensees benefit from power and carbon reductions, cost and time
savings, less hardware and bandwidth requirements and easy
scalability.
www.blackbird.video
www.linkedin.com/company/blackbird-cloud
www.twitter.com/blackbirdcloud
www.facebook.com/blackbirdplc
www.youtube.com/c/Blackbirdcloud
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