CBRY Cadbury

 
TIDMCBRY 
 
Cadbury plc (the "Company") 
 
    Announcement of transactions in ordinary shares of 10p each by Persons 
                Discharging Managerial Responsibility ("PDMR") 
 
The Company was notified on 9 February 2010 that, on 9 February 2010, Henry 
Udow (a PDMR) acquired 553,431 ordinary shares in the capital of the Company 
under the Company's Executive Share Option Schemes at an aggregate price of GBP 
4.86 per share. All shares were disposed of on the same day at an aggregate 
price of GBP8.40 per share. 
 
The Company was further notified on 9 February 2010 that, on 9 February 2010, 
Henry Udow disposed of 284 ADRs (each whole ADR representing four ordinary 
shares in the capital of the Company) at a price of US$52.54 per ADR. 
 
The Company was notified on 9 February 2010 that, on 9 February 2010, Mark 
Reckitt (a PDMR) acquired 6,126 ordinary shares in the capital of the Company 
under the Company's Executive Share Option Scheme at a price of GBP4.90 per 
share. All shares were disposed of on the same day at a price of GBP8.40 per 
share. 
 
The Company was notified on 10 February 2010 that, on 10 February 2010, Mark 
Reckitt acquired 331,407 ordinary shares in the capital of the Company under 
the Company's Executive Share Option Schemes at an aggregate price of GBP4.88 per 
share. All shares were disposed of on the same day at an aggregate price of 
GBP8.45 per share. 
 
This announcement is made following notifications under Disclosure and 
Transparency Rule 3.1.4. 
 
The transactions in ordinary shares were carried out in London. The 
transactions in ADRs were carried out in New York. 
 
Contact: 
 
J M Mills 
 
Director of Group Secretariat 
 
Tel: 01895 615176 
 
10 February 2010 
 
 
 
END 
 

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