Cobra Announces Partnership with ProMiles and TruckDown On New Navigation System for the Professional Driver
July 21 2009 - 5:00AM
PR Newswire (US)
Professional Driver Navigation & Routing Device Available in
September 2009 CHICAGO, July 21 /PRNewswire-FirstCall/ -- Cobra
Electronics (NASDAQ: COBR) today announced a partnership with
ProMiles Software Development Corporation, in association with
TruckDown Info International, Inc., in the development of a new
navigation system specifically for the professional driver. With
this agreement, ProMiles' and TruckDown's national database of
vendor and professional driver-specific Points of Interest (POI)
will be available in the new Cobra navigation unit. (Logo:
http://www.newscom.com/cgi-bin/prnh/20090610/CG28991LOGO-b)
Available in September 2009 at travel centers nationwide, the new
Cobra navigation unit designed specifically for professional
drivers will include ProMiles and TruckDown vendor locations and
POI data. Important information such as routable travel center
locations including an extensive list of travel center amenities,
fueling stations, restaurants, heavy duty towing, truck repair,
trailer shops, truck friendly hotels, welding and weigh scales to
name a few will be available as part of the product. "As a leader
in the professional driver market, we want to provide drivers with
the highest quality of products that aid them in their everyday
business," explained Tony Mirabelli, senior vice president of
marketing and sales, Cobra Electronics. "With ProMiles, a leader in
professional driver-specific data, we are providing drivers with
the information they need to optimize their routes and get them to
their destination the fastest and most profitable way possible."
"The Cobra name is synonymous with quality among professional
drivers," said Tim Pilcher, president of ProMiles, "and we are
looking to forward to working with Cobra on developing this new GPS
unit and making drivers' already tough job a little easier." The
Cobra Professional navigation unit will be available for a sneak
peek at the Great American Trucking Show in Dallas, TX at Cobra
booth, #13098 and the ProMiles booth, #14065. For more information
on this and other Cobra products, visit http://www.cobra.com/. For
more information on ProMiles news and information, visit
http://www.promiles.com/. About Cobra Electronics Cobra Electronics
is a leading global designer and marketer of communication and
navigation products, with a track record of delivering innovative
and award-winning products. Building upon its leadership position
in the GMRS/FRS two-way radio, radar detector and Citizens Band
radio industries, Cobra identified new growth opportunities and has
aggressively expanded into the marine market and has expanded its
European operations. The Consumer Electronics Association, Forbes
and Deloitte & Touche have all recently recognized Cobra for
the company's innovation and industry leadership. To learn more
about Cobra Electronics, please visit the Cobra site at
http://www.cobra.com/. About ProMiles ProMiles Software Development
Corporation (PSDC), based in Bridge City, Texas, develops various
types of desktop (CD) and Web applications such as Route/Stop
Optimization, Fuel Tax Reporting, Fuel Management and Fuel Purchase
Optimization. Companies such as Penske, Werner, Old Dominion,
Ryder, Dominos Pizza, Pepsi, AutoZone, Bridgestone/Firestone,
PACCAR, Volvo, Wal-Mart, Ocean Spray, Bayer and US Postal Service
have benefited from the use of ProMiles applications. ProMiles is
also used by auditors in over 40 jurisdictions to verify log book,
fuel tax and other data. For more information on ProMiles Software
Development Corporation, visit http://www.promiles.com/ About
TruckDown Since 1997 TruckDown Info International, Inc., has been
compiling and maintaining a database of vendors that provide
service to on highway fleets. Such services include heavy duty
towing, tire service, truck repair, trailer repair, mobile repair,
and many other services required to keep fleets rolling safely.
User-friendly search access to this database is provided via
http://www.truckdown.com/ through standard Internet connections and
wirelessly to web enabled cell phones and PDAs. Registered and
Advanced TruckDown user accounts have been issued to thousands of
fleets operating throughout the USA and Canada. Included with these
user accounts are tools fleets use to identify preferred vendors,
provide instant vendor feedback and/or update requests to
TruckDown, manage their own user groups and request vendor
additions as needed. Fleets can also call upon TruckDown's
professional verification staff to help them update their internal
vendor contact databases. For vendors TruckDown provides the
opportunity to showcase their services to fleets active in their
service area, even if the fleet is based thousands of miles away.
For more information on TruckDown please visit
http://www.truckdown.com/.
http://www.newscom.com/cgi-bin/prnh/20090610/CG28991LOGO-b
http://photoarchive.ap.org/ DATASOURCE: Cobra Electronics CONTACT:
Christopher Kooistra of Cobra Electronics, +1-773-804-6375, , or
Tim Pilcher of ProMiles Software Development Corporation,
1-800-324-8588, Web Site: http://www.cobra.com/
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