Gaming Corporation PLC

Gambling.com Extends Search Reach

Gaming Corporation Plc (LSE:GMC.LN), the leading gaming portal operator and
owner of both Gambling.com and Casino.co.uk, announces that www.gambling.com,
has now fully launched its proprietary version 2 pay per click search engine
software, following two months of beta testing at the end of 2005.

The new software provides advertisers with increased functionality, giving
greater budgetary flexibility and management control for their Gambling.com
bid-based search listing campaigns. Along with the introduction of the new
Gambling.com Syndicated Network, which distributes advertisers' listings to an
even larger targeted audience than ever before, Gambling.com continues to
reinforce its position as the provider of premium quality gambling traffic in
the notoriously competitive online gaming sector.

The new software has been received very enthusiastically by existing advertisers
during the beta testing, who have welcomed its simplicity of use.

Tim Rosenberg, Managing Director of Gambling.com Commented:

"We have been working closely with a number of our principal advertisers who
have provided insightful feedback over the last couple of months. We now have
software which, whilst it will always continue to evolve, develop and improve,
can be considered as best in class."

"With over 1,000 different gambling brands already listed on the Gambling.com
website, we have fast become the definitive gambling site for quality gambling
traffic for advertisers and also breadths of listings from a consumer
perspective. With the new software we can now confidently offer our advertisers
an easy to use management tool and with over 500,000 gambling specific searches
per month, advertisers can now generate players from a previously untapped
network of carefully selected partner sites."

Justin Drummond, Chief Executive of Gaming Corporation plc said:

"This evolution in the search technology allows Gambling.com to distribute their
gaming related listings to other targeted gaming web portal sites thus
increasing their exposure and revenue earning potential and we see this as a key
driver of growth in the forthcoming financial year".

Contact:

Tim Rosenberg, Managing Director, Gambling.com, 020 7618 9000
Justin Drummond, Chief Executive, Gaming Corporation, 020 7618 9000
Damion Greef, Communications Director, Gaming Corporation, 07736 381 030
Trevor Phillips, Holborn PR, 020 7929 5599

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