Chill Brands Group PLC U.S. Distributor Integrates Chill's CBD Products (7519S)
November 18 2021 - 2:00AM
UK Regulatory
TIDMCHLL
RNS Number : 7519S
Chill Brands Group PLC
18 November 2021
THIS ANNOUNCEMENT CONTAINS INSIDE INFORMATION FOR THE PURPOSES
OF REGULATION 11 OF THE MARKET ABUSE (AMENDMENT) (EU EXIT)
REGULATIONS 2019/310
18 November 2021
Chill Brands Group plc
("Chill Brands" or the "Company" or the "Group")
Innovative U.S. Distributor Fully Integrates Retail Presence of
Chill Brands' CBD Products
Chill Brands, the international consumer packaged goods company,
is pleased to provide the following update on its effort to expand
the provision of its lifestyle CBD product lines through the
Company's established distribution partnerships in the convenience
store channel.
BettermentRS, a health and wellness company based in Lubbock,
Texas, has implemented Chill Brands CBD Flavour Pouches and other
CBD products into 343 stores across multiple U.S. states, including
Texas, Oklahoma, New Mexico and Kansas. The rollout means that
Chill Brands products are now available in the aforementioned
stores as part of Betterments' Feel Good Store wellness
program.
BettermentRS works to connect the health and wellness industries
specific to hemp brands with existing retailers as the CBD product
category continues to grow. The vetting process used by Betterment
in the hemp and CBD products space reduces risk and enhances sales
performance for participating retail chains. Chill Brands CBD
products are among the elite brands vetted by BettermentRS, and
then onboarded into the Company's program. The innovative approach
by BettermentRS includes holistic CBD training, education, and
merchandising support for retailers.
"The CBD products offered by Chill Brands are among the top
performers within the BettermentRS Feel Good Shop - a fixture of
our 3PL supply-chain solution that is helping pioneer high-quality
standards for the CBD products placed with our retail partners,"
said BettermentRS President Dorsey Sparks. "Our company ensures
retailers receive premium quality brands, and currently Chill
Brands CBD is meeting these standards. Partnerships are key to
providing consumers the quality and kinds of products they desire
and deserve, and we are pleased with the way that Chill Brands CBD
products have been received in our retailer locations."
-ENDS-
About BettermentRS
BettermentRS is a health and wellness company based in Lubbock,
Texas USA. The company supports its partners through the sourcing
and distribution of top-tier CBD brands, providing essential
training and education that facilitates sales of products within
this emerging industry. Having partnered with Chill Brands Group in
June 2020, BettermentRS markets the Company's products to its
network of retail outlets. For more information please visit:
www.bettermentrs.com .
About Chill Brands Group PLC
Chill Brands Group plc is an international company concerned
with the development, production, and distribution of best-in-class
tobacco alternatives and other consumer packaged goods (CPG)
products. The Company operates primarily in the US, where its
products are distributed online and via some of the nation's most
recognisable convenience retail outlets. The Group's strategy is
anchored around lifestyle marketing that is designed to enhance the
popularity of its products, channelling visitors to its landmark
chill.com website.
Publication on website
A copy of this announcement is also available on the Group's
website at http://www.chillbrandsgroup.com
Media enquiries:
Chill Brands Group plc contact@chillbrandsgroup.com
Trevor Taylor, Co-CEO
Antonio Russo, Co-CEO
Allenby Capital Limited (Financial Adviser
and Broker) +44 (0) 20 3328 5656
Nick Harriss / Nick Naylor (Corporate
Finance)
Kelly Gardiner (Equity Sales)
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END
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