Leading Food Delivery Platform Sees Increase
in Profitability and Decrease in Carry Costs With Incognia
SAN
JOSE, Calif., Nov. 14,
2024 /PRNewswire/ -- Incognia, the innovator of
next-generation identity solutions, is announcing its partnership
with Grubhub, a leading U.S. food ordering and delivery
marketplace. As part of the company's trust and safety initiative,
Grubhub is leveraging Incognia's fraud prevention
technology to increase security on the platform and provide a
seamless experience for its community of customers and delivery
partners. Initial testing shows the solution will make a
substantial impact - Incognia has already been proven to increase
order profitability and decrease care costs for Grubhub.
"At Grubhub, we aim to provide a seamless and enjoyable
experience for everyone who uses our platform, and maintaining
safety and security is key to that commitment," said Jared Horton, Senior Director of Logistics at
Grubhub. "Our partnership with Incognia strengthens our ongoing
efforts to enhance safety across the platform. Their expertise in
keeping marketplaces secure makes them an ideal partner for
addressing the unique and complex trust and safety challenges
facing platforms like ours."
Food delivery in the U.S. is a $350 billion industry, with
half of diners saying they've used at least one food
delivery service within the last year. Users rely on delivery
platforms to keep them safe and their accounts secure without
compromising a seamless experience. Incognia leverages device
fingerprinting, location analysis, and tamper detection features to
prevent a variety of fraudulent actions impacting the operational
efficiencies of food delivery companies today.
"We're thrilled to partner with Grubhub. This collaboration
represents a significant milestone in Incognia's mission to
empower safe and seamless digital experiences," said André Ferraz,
Co-founder and CEO at Incognia. "By combining Grubhub's expertise
with our cutting-edge technology solutions, we're confident this
partnership will set a new trust and safety standard for the food
delivery industry."
Incognia is used by global companies across industries,
including food delivery, ride-hailing, peer-to-peer marketplaces,
and financial services. After securing $31 million in funding earlier
this year from Bessemer Venture Partners, Incognia is dedicated to
expanding its strategic partnerships and continuing to develop and
enhance its robust fraud prevention offerings.
For more information, visit www.incognia.com.
About Incognia
Incognia is the innovator of
next-generation identity solutions that enable secure and seamless
digital experiences. With its persistent device fingerprint
solution, Incognia combines best-in-class device recognition
signals, location analysis, and tamper detection features for
frictionless user verification and fraud prevention.
Incognia's customizable risk assessment and actionable insights
empower companies in food delivery, ride-hailing, marketplace, and
financial services to protect their reputation, retention, and
revenue.
About Grubhub
Grubhub is part of Just Eat Takeaway.com
(LSE: JET, AMS: TKWY), and is a leading U.S. food ordering and
delivery marketplace. Dedicated to connecting diners with the food
they love from their favorite local restaurants, Grubhub elevates
food ordering through innovative restaurant technology, easy-to-use
platforms, and an improved delivery experience. Grubhub features
375,000 merchants in over 4,000 U.S. cities.
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SOURCE Incognia
