SDRY Superdry Plc

Superdry plc (SDRY) Superdry plc: DSH-Director/PDMR Shareholding* 16-Jan-2023 / 11:00 GMT/BST Dissemination of a Regulatory Announcement, transmitted by EQS Group. The issuer is solely responsible for the content of this announcement.

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SuperdryPlc

(Superdry or the Company)

16 January 2023

Notification and public disclosure of transactions by persons discharging managerial responsibilities (PDMR) and persons closely associated with them (PCA)

On 13 January 2023, the following transactions by PDMRs took place in relation to Superdry's Share Incentive Plan (SIP). The SIP is an all-employee trust arrangement approved by HM Revenue and Customs, under which employees are able to buy shares in the Company of 5 pence each (Ordinary Shares), using deductions from salary in each calendar month (Partnership Shares), and receive allocations of matching free Ordinary Shares (Matching Shares).

Details of the number of Partnership Shares purchased by the PDMRs at a price of GBP1.503 per Ordinary Share, and the number of Matching Shares allocated by the SIP Trustees to the PDMRs for no consideration, are set out against their names in the table below.

Name / position of PDMR                   Number of Partnership Shares Number of Matching Shares 
Silvana Bonello - Chief Operating Officer 99                           9 
Shaun Wills - Chief Financial Officer     100                          10 

The PDMRs notified the Company of the above transactions on 16 January 2023.

The Company makes this announcement, including the notification(s) below, in accordance with the requirements of the EU Market Abuse Regulation.

1.            Details of the person discharging managerial responsibilities/person closely associated 
                                                                    1.Silvana Bonello 
a)            Name                                                  2.Shaun Wills 
 
2.            Reason for the notification 
                                                                    1.Chief Operating Officer 
a)            Position/status                                       2.Chief Financial Officer 
 
                                                                    Initial Notification 
b)            Initial notification/Amendment 
 
3.            Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction 
              monitor 
                                                                    Superdry Plc 
a)            Name 
 
                                                                    213800GAQMT2WL7BW361 
b)            LEI 
 
4.            Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of 
              transaction; (iii) each date; and (iv) each place where transactions have been conducted 
                                                                    Ordinary shares of 5 pence each 
              Description of the financial instrument, type of 
              instrument 
a) 
              Identification code                                   ISIN: GB00B60BD277 
 
                                                                    Purchase and allocation of Partnership and Matching 
                                                                    Shares (no consideration), respectively, under the 
b)            Nature of the transaction                             Superdry Share Incentive Plan. 
 
                                                                    Price                          Volume 
                                                                    1.GBP1.503+nil                   1.99+9 
c)            Price(s) and volume(s) 
                                                                    2.GBP1.503+nil                   2.100+10 
 
                                                                    Price                          Volume 
              Aggregated information                                1.GBP148.80                      1.108 
d) 
                                                                    2.GBP150.30                      2.110 
 
                                                                    13 January 2023 
e)            Date of the transaction 
 
                                                                    London Stock Exchange (XLON) 
f)            Place of the transaction 
 
For further information: 
 
 
Superdry Plc 
Ruth Daniels 
                          +44 (0) 1242 586643 
Company Secretary 

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ISIN:          GB00B60BD277 
Category Code: DSH 
TIDM:          SDRY 
LEI Code:      213800GAQMT2WL7BW361 
Sequence No.:  216041 
EQS News ID:   1535949 
 
End of Announcement  EQS News Service 
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January 16, 2023 06:00 ET (11:00 GMT)

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