SONIC(R) Launches New Cause Program, Limeades for Learning(R)
August 31 2009 - 8:00AM
PR Newswire (US)
$500,000 Grant-Making Initiative Encourages Consumers to Help
Public School Teachers Nationwide OKLAHOMA CITY, Aug. 31
/PRNewswire-FirstCall/ -- Beginning today, consumers have a new
reason to feel good after visiting their local SONIC drive-in as
they can take an active role in a national grant-making initiative
aimed at supporting U.S. public school teachers. To view the
multimedia assets associated with this release, please click
http://news.prnewswire.com/viewrelease.aspx?STORY=MTMz When
customers purchase a small through Route 44 sized fountain or
frozen drink at SONIC (Wacky-Pack Meals and Premium Roast Coffee
drinks excluded) they will receive a unique code used to "vote" for
a teacher's project online at LimeadesforLearning.com. Teacher
projects are used to help inspire learning in the classroom and
range from computers needed for science labs to basketballs for gym
class. Teachers' projects receiving the most votes will be awarded
grants throughout the month of September. Last month, SONIC
announced a partnership with DonorsChoose.org, a nonprofit
organization who will administer the grants and fulfill teacher
projects. "Through Limeades for Learning, SONIC is offering our
customers the opportunity to assist public school teachers in every
community in which we do business. We look forward to enhancing the
classroom experience with additional resources through teacher
grants across America," said Clifford Hudson, chairman and chief
executive officer for Sonic Corp. "SONIC and our franchisees have
supported education in local communities for many years and we look
forward to expanding on that tradition with this initiative." Once
a customer votes for a teacher's project online, they can send
notices to friends and track its progress to ensure it receives as
many votes as possible for funding. An interactive map allows
visitors to view the number of teacher projects and dollars donated
in real-time nationally and by city or state. As of August 31,
nearly 4,000 teacher projects have been requested through Limeades
for Learning. For more information on Limeades for Learning and how
teachers, students and customers can get involved, please visit
LimeadesforLearning.com. About SONIC Drive-In SONIC, America's
Drive-In (NASDAQ:SONC) started as a hamburger and root beer stand
in 1953 in Shawnee, Okla., called Top Hat Drive-In, and then
changed its name to SONIC in 1959. The first drive-in to adopt the
SONIC name is still serving customers in Stillwater, Okla. As the
nation's largest chain of drive-in restaurants, SONIC has more than
3,500 drive-ins coast to coast. More than a million customers eat
at SONIC every day; and with more drink combinations than any other
quick-service restaurant -- more than 168,000 -- SONIC is Your
Ultimate Drink Stop . For more information about Sonic Corp. and
its subsidiaries, visit SONIC at http://www.sonicdrivein.com/.
Through a new program, Limeades for Learning, SONIC will donate
more than half a million dollars to public school classrooms in
local communities across the country. Visit
http://www.limeadesforlearning.com/ to learn more about SONIC's
commitment to education. About DonorsChoose.org Founded in 2000,
DonorsChoose.org (http://www.donorschoose.org/) is a nonprofit Web
site where public school teachers describe specific educational
projects for their students, and donors can choose the projects
they want to support. After completing a project, the donor hears
back from the classroom they supported in the form of photographs
and teacher thank-you letters. To date, 103,000 public and charter
school teachers have used the site to secure funding for $ 36.4
million in books, art supplies, technology, and other resources
that their students need to learn. Through DonorsChoose.org,
individuals from all walks of life have helped 2.3 million
students. Related Links: Limeades for Learning Web site
DonorsChoose.org Web site SONIC Drive-In Web site Contact: Sarah
Ferguson 816-423-6061
http://news.prnewswire.com/viewrelease.aspx?STORY=MTMzDATASOURCE:
SONIC Drive-In CONTACT: Sarah Ferguson, +1-816-423-6061, Web Site:
http://www.sonicdrivein.com/
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