Ebiquity PLC Launch of Strategic Media Consultancy service
October 06 2016 - 2:00AM
RNS Non-Regulatory
TIDMEBQ
Ebiquity PLC
06 October 2016
Ebiquity Plc
("the Company")
Ebiquity launches new Strategic Media Consultancy service
Ebiquity, the leading independent marketing and media analytics
consultancy, today launches a new offering, Strategic Media
Consultancy. Due to the increased demand for clarity in the context
of a rapidly evolving digital media ecosystem, the specialist team
will provide consultancy services to advertisers worldwide.
The launch marks a key milestone in the Company's "Growth
Acceleration Programme", announced at the Interim Results on 28
September 2016, developed to drive Ebiquity into becoming a more
robust, higher quality and more global business.
The international team, spread across Ebiquity's offices in 14
countries, will help clients to address their strategic, tactical
and operational challenges in an increasingly complex media
landscape. The team will advise clients on data, adtech,
operations, agency management, and strategy and also provide
training.
Forming part of the Company's "Media Value Management" division,
Strategic Media Consultancy will be led by Laetitia Zinetti, the
former head of media for Nissan in Europe who joined Ebiquity in
2010 as Managing Director of the Company's French operations.
Laetitia Zinetti commented:
"Advertisers are under ever-increasing pressure to improve the
efficiency and effectiveness of their marketing spend. Our
consultants across the world will help them to improve all aspects
of their media strategy and operations from data management and
analysis to the selection of technology providers and agency
partners."
For more information:
Ebiquity 020 7650 9600
Michael Karg, CEO
Richard Hemming, Group Head
of Marketing
Instinctif Partners
Matthew Smallwood
Guy Scarborough 020 7457 2020
Numis Securities
Nick Westlake, Oliver Hardy
(NOMAD)
Toby Adcock (Corporate Broker) 020 7260 1000
About Ebiquity
Ebiquity is the world-leading, technology-enabled, independent,
marketing and media analytics consultancy. They help brands
increase the effectiveness and efficiency of their media and
marketing spend. They have offices in 14 countries and work with
over 80% of the world's biggest advertisers. Services include:
Marketing Effectiveness, Multi-channel Analytics, Agency Pitch
Management, Contract Compliance, Digital Performance Measurement,
Media Auditing and Advertising Intelligence.
This information is provided by RNS
The company news service from the London Stock Exchange
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