Santander Reinforces Brazil Presence To Face Local Rivals
October 07 2009 - 2:29PM
Dow Jones News
The Brazilian unit of Spain's Banco Santander SA (STD) has
girded itself for battle against local rivals in the best way
possible - by holding the world's biggest share offer so far this
year.
Tuesday night, Banco Santander Brasil (SANB11.BR) raised 14.1
billion Brazilian reals ($8.05 billion) from an initial public
offering of shares on the Sao Paulo Stock Exchange, the BMFBovespa.
The bank sold 600 million units. Each unit, which is represented by
55 common shares and 50 preferred shares, was priced at
BRL23.50.
The Santander IPO is the biggest ever in Brazil and ranks as the
biggest in the world so far this year, ahead of the $7.34 billion
IPO of China State Construction Engineering Corp. (601668.SH),
according to data from Dealogic.
In June, Brazilian credit-card networking company Visanet
(VNET3.BR) raised BRL8.4 billion, Brazil's biggest IPO up to that
time.
"The next step is to see whether Santander delivers the profits
investors are hoping for," said Januario Hostin, an equities
analyst at the Leme investment fund. "Investors are going to be
interested in Santander's strategies against its powerful local
rivals."
In the private sector, those rivals are Itau Unibanco Holdings
SA (ITUB) and Banco Bradesco SA (BBD), traditional banks with vast
nationwide networks of branches and partners. In the public sector,
Santander faces off against Brazil's largest bank by assets,
government-controlled Banco do Brasil (BBAS3.BR).
Tuesday's share offer should help.
With its billionaire offer, Santander became the fifth-largest
Brazilian company in terms of market value, worth a total of
BRL95.7 billion. Santander is behind state-run energy giant
Petrobras SA (PBR), mining company Vale SA (VALE), Itau Unibanco
and Bradesco.
The operation reinforced Santander's bet on Brazil.
"The country suffered less than its peers during the global
crisis. Brazil pulled out from this crisis better than before; the
economy has actually improved," said Fabio Barbosa, chief executive
of Banco Santander Brasil, at a news conference Wednesday.
The bank invested heavily in Brazil over the last decade and
wants to establish itself alongside Itau Unibanco and Bradesco as a
retail bank with a nationwide reach.
Santander has a network of 2,091 branches and 1,521 onsite
service units throughout Brazil. The bank has 21 million customers
in the country. Brazil's population is 190 million.
Santander has said that the bulk of the proceeds from the share
offer would be spent on opening 600 more branches in Brazil by
2013, expanding its network by almost a third.
The Spanish bank has been building its presence in Brazil since
2000, when it acquired Sao Paulo state-controlled bank Banespa for
BRL7 billion.
Then in 2007, Santander acquired local retail bank Banco Real as
part of a consortium deal with Real's previous owner, Dutch bank
ABN Amro Holding NV.
As a result, Santander became Brazil's third-largest private
bank.
As of 1750 GMT, Banco Santander's shares were up 0.6% at
BRL23.64 on the Sao Paulo Stock Exchange.
-By Rogerio Jelmayer, Dow Jones Newswires; 5511-8812-5961;
rogerio.jelmayer@dowjones.com