Three beloved snacks — Subway's chocolate chip
cookies, Cinnabon® churros and Auntie
Anne's® pretzels — take on a new, iconic
footlong form, exclusively at Subway restaurants starting
January 22
MIAMI, Jan. 18,
2024 /PRNewswire/ -- Subway® announced
a big menu update with the debut of Sidekicks, a
collection of three new footlong snacks available only at Subway
restaurants nationwide on January 22.
Subway Sidekicks give fans more of what they love about Subway as
the perfect pairing for their favorite footlong, or as a sweet and
savory snack any time of day.
Experience the interactive Multimedia News Release here:
https://www.multivu.com/players/English/9179852-subway-new-footlong-sidekicks/
To take snacking to new lengths, Subway's culinary team joined
forces with Cinnabon and Auntie Anne's to create a craveworthy new
twist on their classic snacks. Subway also spent a year perfecting
the recipe for its Footlong Cookie to complete this irresistible
new addition to Subway's menu that's big on size, taste and
value:
- A new Cinnabon Footlong Churro for $2, is baked to perfection, served warm and
topped with Cinnabon's world-famous Makara® cinnamon and
sugar.*
- The Auntie Anne's Footlong Pretzel for $3, reimagines Auntie Anne's buttery and salty
classic, served with a side of Subway's Honey Mustard that takes each bite to another
level.*
- The Footlong Cookie for $5*, is back nationwide and better than ever
after popping up in select restaurants on National Cookie Day in
2022 and 2023 – it's thick, gooey and packed with chocolate
chips.*
"The introduction of Sidekicks builds on six decades of equity
and expertise in all things footlong," said Douglas Fry, President of Subway North America.
"This whole new category on our menu offers Subway fans something
they can't get anywhere else and kicks off a year of culinary
innovation and delicious new menu items. 2024 may be the most
exciting chapter yet in our growth story."
Subway's multiyear transformation journey began in 2021 with an
overhaul of its pantry of ingredients and continued to crescendo
with significant changes to its entire guest experience, whether
dining in or ordering online. While previous menu and experience
updates have been focused on Subway's signature sandwiches,
Sidekicks puts a deserved spotlight on the rest of Subway's
menu.
"We're excited to team up with Subway to bring guests the fun
and flavor of two of our iconic brands - Cinnabon and Auntie
Anne's," said Dave Mikita, President
of International and Retail Channels at Focus Brands. "These
fan-favorite snacks will delight guests in new, craveable
ways."
To learn more about Sidekicks and to place an order for pickup
or delivery, visit Subway.com.
*Prices and participation may vary.
About Subway® Restaurants
As one of the world's
largest quick service restaurant brands, Subway serves freshly
made-to-order sandwiches, wraps, salads and bowls to millions of
guests, across more than 100 countries and territories in nearly
37,000 restaurants every day. Subway restaurants are owned and
operated by Subway franchisees – a network that includes thousands
of dedicated entrepreneurs and small business owners – who are
committed to delivering the best guest experience possible in their
local communities.
Subway® is a Registered Trademark of Subway IP LLC. © 2024
Subway IP LLC
For more Subway News visit: newsroom.subway.com
About Auntie Anne's®
With more than 1,950 locations in 49 states and 27 countries as of
June 25, 2023, Auntie Anne's mixes,
twists, and bakes pretzels to golden brown perfection all day long
in full view of guests. Auntie Anne's® stores can be found in malls
and outlet centers, as well as in non-traditional spaces including
universities, airports, Walmarts, travel plazas, military bases,
and food trucks. Fans can now also order their favorite pretzel
snacks for delivery, pickup, and catering in the Pretzel Perks app.
For more information, visit AuntieAnnes.com, or follow on Facebook,
Twitter, and Instagram.
About Cinnabon®
Founded in Seattle in 1985 and now
based in Atlanta, Cinnabon is the
market leader among cinnamon roll bakeries. The company serves
fresh, aromatic, oven-hot cinnamon rolls, as well as a variety of
other baked goods and specialty beverages. As of June 25, 2023 Cinnabon had more than 1,850
locations worldwide, primarily in high traffic venues such as
shopping malls, airports, train stations, travel plazas,
entertainment centers and military establishments.
Cinnabon is also a multi-channel licensor, focused on driving
multi-channel growth across consumer relevant occasions whether on
the go, in grocery stores, universities, at home or in the office.
For more details and to stay connected to all things Cinnabon,
follow on Twitter or Instagram @Cinnabon, like it on Facebook
at www.facebook.com/Cinnabon, or
visit www.Cinnabon.com.
Auntie Anne's® and the Auntie Anne's logo are registered
trademarks of Auntie Anne's Franchisor SPV LLC. ©2024 Auntie Anne's
Franchisor SPV LLC.
Cinnabon® and the Cinnabon® logo are registered trademarks of
Cinnabon Franchisor SPV LLC. ©2024 Cinnabon Franchisor SPV LLC.
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SOURCE Subway
