As Better-For-You Dining Trends Rapidly
Grow, Seasoned Franchisee Claims His Stake in Fast Casual's
Franchise Opportunity
CHICAGO, June 24,
2024 /PRNewswire/ -- The better-for-you, fast casual
restaurant brand, Protein Bar & Kitchen, celebrates a milestone
for the company with its first-ever multi-unit franchise agreement
which will bring the brand to Northwest
Indiana through an initial location in Crown Point. News of this signed agreement
further validates the rapid growth of better-for-you food concepts.
According to the 2024 IFA Economic Outlook Report, the number of
franchise establishments in the QSR industry are forecasted to
increase by 2.2% this year and the economic output is expected to
reach $301B. With this impressive
projected growth, Protein Bar & Kitchen is seeing an increased
interest in its franchise opportunity from aspiring and
existing entrepreneurs.
![Courtesy: Protein Bar & Kitchen. Photo of one of Protein Bar & Kitchen's downtown Chicago locations. Courtesy: Protein Bar & Kitchen. Photo of one of Protein Bar & Kitchen's downtown Chicago locations.](https://mma.prnewswire.com/media/2446347/Protein_Bar_and_Kitchen__Photo_of_one_of_Protein_Bar_and_Kitchen_s_downtown_Chicago_locations.jpg)
The location in Crown Point is
located at 122 E 109th Ave, Crown Point, IN 46307 and slated to open in
July of this year. The location will also feature the brand's first
drive-through experience – marking the next step in the brand's
evolution in providing convenient and on-the-go food and beverages
for customers.
Expanding Protein Bar & Kitchen's footprint is a seasoned
multi-brand and multi-unit restaurant franchisee. With a
long-standing history in the restaurant industry with leading
brands, the Protein Bar & Kitchen leadership team believes this
franchisee is the ideal candidate for the brand with ample years of
experience in the space. In addition to experience in the
restaurant industry, Protein Bar & Kitchen invites those with a
passion for accessible healthy eating options and involvement in
the franchise industry to join its growing system.
"As consumer demand continues to rise for protein-packed,
healthy meal options, we are excited to welcome our very first
franchisee to Protein Bar & Kitchen," said Jeff Drake, CEO. "The all-day power of
protein is growing in popularity, and as we grow our footprint
across the nation, we look forward to bringing PBK to Crown Point."
Protein Bar & Kitchen began strategic franchising efforts
with their refined store prototype that offers a smaller footprint
along with a seamless dine-in, carry-out, delivery, mobile app +
online ordering and catering customer experience. With a leadership
team that has a collective 90+ years of experience, Protein Bar
& Kitchen has positioned itself as an emerging leader in the
space. However, it is more than a better-for-you fast casual
concept – Protein Bar & Kitchen is an active lifestyle brand
that extends far outside its four walls.
As pioneers in the fast casual better-for-you space, Protein Bar
& Kitchen continues to own the category and remain at the
forefront of protein-packed culinary innovation. The brand has
developed its menu with 15+ protein options for every body, and a
set of rotating flavors and ingredients across all dayparts to keep
the menu fresh and exciting.
As a result, year-over-year Chicago store sales were up 27%, as
well as continued suburban growth with a sales increase of
17% in 2023. As consumers continue to prioritize healthy
options, Protein Bar & Kitchen stakes its claim as the
restaurant of choice for unique and flavorful protein shakes,
smoothies and food with new menu innovations and
limited-time-offers set to debut throughout 2024.
Protein Bar & Kitchen is looking to partner with qualified
and engaged individuals seeking single and multi-unit
opportunities. The brand delivers exceptional food and
made-to-order beverages in a minimally complex environment leading
to smaller real estate footprints and reduced buildout costs with
nearly $1.385 Million average annual
revenue*.
For more information on Protein Bar & Kitchen franchise
opportunities, visit https://www.theproteinbar.com/franchise/
*This figure is the average gross restaurant sales in
2023 for four traditional locations open for the entire
year, excluding non-traditional locations and central business
district locations ($1,385,000). This
information is not intended as an offer to sell, or the
solicitation of an offer to buy a franchise; it is for
informational purposes only.
ABOUT PROTEIN BAR & KITCHEN
Considered a pioneer of the better-for-you, protein-focused fast
casual concepts, Protein Bar & Kitchen's roots go back to 2009,
where a big idea was launched out of a small storefront in downtown
Chicago. Frustrated by a lack of
dining options catering to a vital, active lifestyle founder,
Matt Matros, had a vision that
instead of fast food, he would serve "fast fuel" -- delicious,
nutritious, protein packed shakes. The menu was later expanded to
include a full selection of high protein salads, wraps, and bowls
customizable for all diets – something for every BODY. Fifteen
years later, Protein Bar & Kitchen continues to innovate with
new protein-packed delicious shakes and menu items and is on its
way to opening numerous locations through the franchise
model. For more information about franchise opportunities,
visit https://www.theproteinbar.com/franchise/.
Media Contact: Jessica
Watson, Fishman Public Relations, jwatson@fishmanpr.com, or
847-945-1300
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SOURCE Protein Bar & Kitchen