XEALTH LAUNCHES DEWEY, THE INDUSTRY’S FIRST PERFORMANCE-BASED, DIGITAL HEALTH BENCHMARKING TOOL
June 27 2024 - 11:48AM
Xealth, the leader in scaling digital health, today announced the
launch of Dewey, an interactive database of deployed use case
categories with associated engagement metrics, which enables
customers of Xealth to visualize and track the progress of their
digital health initiatives and compare their results to their
peers.
With more than 20 million assets and programs distributed to
more than five million patients over seven years, Xealth has unique
industry insights on how these digital health assets and
interventions for similar patient groups in similar situations
should perform.
“Digital health programs address an incredibly wide variety of
conditions, making baselines difficult to establish,” said Mike
McSherry, CEO of Xealth. “For instance, it’s unrealistic to expect
a patient with a chronic disease, such as kidney disease, to have
the same level of engagement as a patient experiencing a specific
episode of care, such as an expecting mother. With Dewey, Xealth
can leverage metrics from across health systems, providing useful
benchmarks for similar use cases that Xealth customers have
contributed to creating.”
Xealth's platform enables customers to view comparative data and
quickly adjust their digital health programs to optimize overall
performance to meet or exceed the benchmarks established by Dewey.
For example, Xealth customers can make quick decisions based
on:
- How many patients open an email or SMS, click on the link, and
then complete the action from the link for any individual use case
in their own health system.
- What the average open, click through and activation rates are
for similar use cases in other health systems.
- How a use case compares against others in the same broad
activity category, such as preventative care, chronic disease
management or surgery preparation.
- How use cases are performing against service lines, such as
cardiology, oncology or nephrology.
- Comparisons between different use case performance in the same
system, for instance, is one patient group more engaged than
another, is one type of outreach more effective or is one app
performing better than another against segmented patient
populations.
“With the volume of activity running through Xealth, we are the
only platform with enough information to make its findings
statistically relevant,” said Cynthia Church, Chief Strategy
Officer of Xealth. “We are excited to help our clients answer
questions around digital health performance, based on statistics,
including is this a good engagement rate?”
Understanding that many programs have slight differences based
on the needs of the health system and the population it serves,
grouping programs into broad categories such as preventative care,
chronic disease management or surgery preparation provides useful
guidance.
Oncology programs, such as shared decision-making programs
around treatment options, or survivorship programs, have the
highest engagement, while it remains a challenge to persuade
patients to interact with behavioral health programs.
Health Category |
Patient
Interaction Rate (%) |
Pediatrics |
73.14% |
Palliative & Hospice |
42.68% |
Surgery |
42.04% |
Chronic Disease Management |
38.34% |
Physical Therapy & Rehab |
37.66% |
Oncology |
37.5% |
Family & General Medicine |
36.27% |
Preventative Care |
33.05% |
Innovation and Research |
32.61% |
Women’s Health |
28.38% |
Behavioral Health |
18.38% |
Virtual Care Enablement |
15.73% |
Customers will gain access to real-time charts to show how each
category is tracking. Additional sub-categories will become
available as more information is gathered, such as diabetes
management, hypertension management and cancer screening as well as
the AI targeting of recommendations to specific individuals and
populations.
“Measuring the ROI of digital health is a well-known challenge,
often due to the absence of baseline numbers, the presence of
confounding variables and the lack of a basis for comparison,”
continued Church. “With Dewey, our customers can gain an idea of
what engagement should be on a relative basis when looking at the
performance of their program versus what other health systems are
doing in a similar area.”
About Xealth
Xealth scales digital health programs, enabling clinicians to
integrate, prescribe and monitor digital health tools for patients
to drive engagement and utilization. Through the secure Xealth
platform, clinicians can find and order the right digital health
tools and programs for patients directly from the EHR workflow,
send these digital health orders to the patient’s email or patient
portal, and then monitor activity. Xealth spun out of Providence in
2017, and investors include Advocate Health Enterprises, Atrium
Health, Cleveland Clinic, MemorialCare Innovation Fund, Oracle,
McKesson Ventures, Novartis, Philips, and ResMed as well as
Providence Ventures, UPMC and the Froedtert and Medical College of
Wisconsin Health Network.
For more information, visit www.xealth.com or follow
us on LinkedIn or Twitter.
Heather Caouette
RAE Communications
+1 508-579-3894
heatherc@rae-communications.com