Innovative zone with hundreds of educational
tools and toys expands into select Staples Canada stores to help boost youth
learning and development
RICHMOND
HILL, ON, July 3, 2024 /CNW/ - Just in time for the
final bell of the school year, Staples
Canada is announcing the expansion of its highly successful
and engaging Staples Kids Learn + Play concept into more than 100
stores across Canada – the largest
single-year expansion in the company's 33-year history. The curated
collection of educational tools and toys is available in-store and
online (Staples.ca/Kids), offering children, parents and educators
hundreds of innovative picks from leading brands to engage young
minds, spurring year-round learning.
"As parents, we know that there's always the need to keep our
kids engaged and learning – especially if they're learning through
play," said Rachel Huckle, CEO,
Staples Canada. "Since introducing
Staples Kids Learn + Play in eight stores last year, we've seen a
strong customer response. We're excited to further expand the Kids
Learn + Play experience to more stores, benefitting parents, young
learners and educators alike."
With this expansion into more than 100 additional stores, the
new Staples Kids Learn + Play concept will be available in 129
Staples stores by the end of August, growing its footprint as
Canada's leading provider of
educational tools and toys for kids.
About Play-Based Learning
Staples Kids Learn + Play is centered around play-based
learning: the process of learning by doing. When kids perform
hands-on activities, they actively participate in the learning
process and develop key skills such as cognitive, fine motor,
sensory, discovery and exploration. Play-based learning fosters
their growth, development and helps set them up for
success.
In-Store Experience
The Staples Kids Learn + Play experience in stores is designed
to be exciting, inviting and interactive: bright, colourful
environments where several locations host fun and free in-store
events for kids. The zones feature top toys and games categorized
by four foundational learning and development pillars. This design
enables consumers, parents, grandparents, educators and daycare
owners to find the perfect play-based tool, based on skill set or
their own individual needs and preferences. Key brands for each
learning and development skill set are outlined thought in-store
displays. The zone also features an activity space for kids to use
at their leisure.
The four foundational learning and development categories
include:
- Cognitive: Lets kids explore products that promote
brain-based core skills. Key products include: Mattel Games Blokus
Family Fun Game, THINK FUN - Zingo! and Rubik's Cube.
- Fine Motor: Includes activities in which you use the
small muscles in your hands and wrists to make precise movements.
Key products include: LEGO Friends Hot Dog Food Truck, Magna-Tiles
Builder Magnetic Construction Set and Dragon Blok Mustang Fighter
P-51.
- Sensory: Discover products made to enhance hearing,
touch, smell, taste and help foster imagination, and increase
learning retention. Key products include: Kinetic Sand Soft Serve
Station, Play-Doh Hair Stylin' Salon and Learning Resources Cool
Down Cubes Sensory Fidget Set.
- Discovery & Exploration: A suite of products geared
towards enhancing your science and engineering skills. Key products
include: Crayola Paper Flower Science Kit, Snap Circuits Junior
100-in-1 Kit and Discovery Mindblown Kids Model Engine Kit.
Online Experience
Customers can discover the entire Staples Kids Learn + Play
collection at Staples.ca/Kids. The online experience is organized
by age and skill set, so that shoppers can browse a curated
assortment based on how they'd like to browse products and
shop.
About Staples Canada
Staples Canada is The Working
and Learning Company. We are a privately-owned company committed to
helping parents, teachers, businesses, and entrepreneurs work
smarter, learn more and grow every day. Our network includes 298
stores across Canada and
staples.ca, printing and shipping services at Staples Print, and
Staples Studio co-working spaces. To service the unique needs
of businesses, we also have a number of dedicated B2B brands that
support business customers of all sizes, which include Staples
Preferred, Staples Professional, Supreme Office Supplies and
Furniture, Denis Office Supplies, Monarch Office Supply Inc. and
Beatties. Headquartered in Richmond Hill,
Ontario, we are committed to the communities we serve across
Canada, and are a proud partner of
MAP through our Even The Odds fundraising and
awareness initiative that aims to eliminate critical gaps in health
equity. Visit staples.ca for more information or engage with
@StaplesCanada on Facebook, Twitter, Instagram, LinkedIn, or
TikTok.
SOURCE Staples Canada ULC