WNDR® Alpine Launches All-Season Outdoor Gear with Biology Inside
July 08 2024 - 11:00AM
Business Wire
Demonstrating the performance of biobased materials for
industry-wide adoption
WNDR® Alpine, creator of innovative outdoor equipment and
apparel with materials enabled by microalgae oil, is refining and
expanding its hardgoods and softgoods upon the brand’s 5th
anniversary this July.
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WNDR Alpine’s new Phase Series apparel
joins its ski, snowboard, and splitboard lineup to create an all
season range of outdoor products enhanced by biotechnology.
Athletes: Tess Whalen, Haley Brenkmann, & Alex Andrews //
Photos: Mack Lambert & Carson Meyer
Since 2019, WNDR has been leveraging materials and components
from a better source of oil - one that is renewable, traceable, and
biobased. For decades, the outdoor industry has been constrained to
commodity scale, petroleum-based material inputs. Using the latest
discoveries in biotechnology and materials science has enabled WNDR
to differentiate its growing product assortment in 2024.
From the brand’s palette of AlgalTech™ materials derived from
microalgae oil, WNDR produces a variety of skis, snowboards and
splitboards with superior performance for winter sports
applications. The brand’s all season Phase Series technical apparel
is constructed from a combination of biobased and recycled fabrics
and equipped with miDori® bioWick - a 100% petroleum free wicking
technology derived from microalgae oil and developed in partnership
with Beyond Surface Technologies.
All hardgoods now include newly refined recycled materials and
cleaner construction to complement their award-winning shapes.
- In collaboration with Origen Manufacturing, WNDR® Alpine
hardgoods feature SpiralMade® material, a unique biobased composite
derived from post production ski and snowboard waste for
reinforcing ski binding screws and snowboard insert packs. This
material has been refined to deliver increased retention strength
at a reduced thickness than in previous years, while diverting
waste from the landfill.
- Expanded use of aluminum tailblocks, now featured across all
Vital 98 and Intention 108 models and sizes, for increased
durability and a better platform for anchor building in alpine
environments.
Phase Series apparel expands to include the UPF 50+ Diurnal Tech
Hoodie, the Men’s and Women’s Stasis Longsleeve, and a greater
range of color options inspired by Utah’s southwestern desert.
Every piece is equipped with miDori® bioWick, which features:
- 100% biobased content
- Approximately 80% lower carbon footprint than a conventional
wicking finish
- State of the art performance and durability, with up to 10%
faster wicking on some fabrics compared to plant seed-based wicking
finishes. Data provided by Beyond Surface Technologies.
WNDR® Alpine pioneers the use of biobased alternative materials
to elevate performance with the intent of industry-wide adoption.
Through collaboration and continued iteration, the use of
microalgae oil is entering supply chains, derisking adoption of a
new, renewable resource. The newly adopted Biology Inside™ stamp
anchors the brand in its commitment to enabling a healthier planet
for future generations through biobased material adoption across a
multitude of industries.
“WNDR Alpine is evolving into a genuine all-season brand,
expanding beyond skis and boards to include a full spectrum of gear
designed for diverse, year-round adventures. This expansion goes
beyond broadening our product range; it represents a bold step
towards embracing new-to-the-world microalgae-derived materials
and, only 5 years in, we are just getting started. ‘Biology Inside’
presents a pathway to meeting high performance standards while
incorporating biobased inputs. This pursuit is a critical step in
reducing our reliance on non-renewable sources of oil and becoming
a hub for biobased expertise amongst a broader community of brands
seeking innovative material solutions.” - Matt Sterbenz, GM and
Founder, WNDR® Alpine
About WNDR Alpine
WNDR Alpine was launched by biotechnology company Checkerspot in
2019 to empower outdoor athletes with higher performing products
made from a better source of oil. Every WNDR Alpine product is
equipped with materials derived from microalgae - a biobased
resource. Using microalgae oil, WNDR Alpine engineers high
performance materials and ingredients for use in our award-winning
skis, snowboards, and technical apparel. The Phase Series
represents the next chapter of the brand’s mission to bring
performance from biomanufacturing into more facets of the outdoor
athlete’s daily life. Algae in, petroleum out.
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Xan Marshland xan@wndr-alpine.com