RICHMOND, BC, July 9, 2024
/PRNewswire/ -- Loulou Lollipop is pleased to announce its
partnership with leading manufacturer's representative group MJ
Whalen Associates. This alliance marks a significant milestone for
Loulou Lollipop as it seeks to further expand its footprint in the
western United States and key
national retailers. This comes at a pivotal time for the brand,
which has experienced accelerated growth in the US market since its
introduction.
Founded in 1973 by Matthew J.
Whalen, MJ Whalen Associates emerged to address the need for
improved consumer education and client representation in the
juvenile products industry. Initially a small operation, MJ Whalen
Associates has evolved into a trusted leader, collaborating with
top brands and advocating for specialty retail stores. MJ Whalen
Associates provides concentrated sales and full-service
representation for selected manufacturers of juvenile products
throughout the US market.
MJ Whalen is led by Chris Blay,
who emphasizes the importance of listening to customers to develop
and nurture long-term manufacturer/retailer partnerships. Supported
by Ann Whalen Blay, a veteran in the
juvenile products industry, who brings invaluable expertise in
identifying successful products for brick-and-mortar stores and
offers unique product development insights.
This partnership follows the recent appointment of President
Yann Boulbain, whose experience
includes roles at Guess, Skechers, BCBG, Ergobaby, Moby Wrap,
Petunia Picklebottom, and Bibs, and Director of Sales David Sullivan, formerly with Ergobaby,
Lillebaby, Jujube, and Unilove.
David Sullivan expressed his
enthusiasm about the collaboration, stating, "The addition of MJ
Whalen Associates to our team of sales professionals is a great win
for Loulou Lollipop. The depth of experience and passion that
Ann and Chris Blay bring to Loulou
Lollipop is the right recipe for success in the western US and
beyond."
Chris Blay echoed this sentiment,
saying, "We are thrilled to be partnering with the Loulou Lollipop
team to grow the US business. The founders' commitment to
developing high-quality and sustainable products, combined with
their new leadership team, veterans Boulbain and Sullivan, creates
a winning formula for us to help grow the brand."
About Loulou Lollipop
Loulou Lollipop is known for its perfect fusion of
sustainability, functionality, and irresistible charm, designed
with the modern parent in mind. Founded in 2015 by twin sisters
Angel Kho and Eleanor Lee, what began as a side hustle on Etsy
has transformed into a successful B-Corp business. Loulou Lollipop
serves customers through direct-to-consumer websites, Amazon,
Babylist, and nearly 300 major retailers, including Nordstrom,
Target, Bloomingdale's, Meijer,
and Indigo.
Media Contact:
Kaajal
Gill
778-829-2132
379989@email4pr.com
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SOURCE Loulou Lollipop