Crystal Head Vodka, made by iconic Canadian actor, musician and
screenwriter Dan Aykroyd, joins the
Shaw-Ross portfolio to increase nationwide distribution and
visibility.
MIAMI, July 10,
2024 /PRNewswire-PRWeb/ -- Shaw-Ross International
Importer("Shaw-Ross") is pleased to announce its new partnership
with Crystal Head Vodka, an ultra-premium beverage crafted for the
creative spirit, as of July 1,
2024.
Founded by iconic Canadian actor, musician and screenwriter
Dan Aykroyd, creativity is at the
heart of everything Crystal Head Vodka does. This partnership
signifies a new chapter in bringing the purest, smoothest vodka,
renowned for its one-of-a-kind packaging and imaginative thinking,
to a broader audience. Crystal Head Vodka uses the highest-quality
ingredients to create distinctive expressions of ultra-premium
vodka that are entirely additive-free.
"Shaw-Ross is thrilled to announce our partnership with Crystal
Head Vodka, a well-established brand owned by the legendary
Dan Aykroyd. Known for its striking
skull-shaped bottle and exceptional vodka varietals—corn, wheat,
and agave—this collaboration celebrates craftsmanship and
innovation, which is the perfect addition to our craft spirit
portfolio. Together, we look forward to delivering extraordinary
experiences and spearheading success and growth in the U.S."
The iconic skull-shaped bottle, designed by Dan Aykroyd and renowned American Artist John
Alexander, is inspired by the legend of the 13 crystal skulls used
by native tribes in the Americas to project positive energy and
enlightenment. It is the perfect vessel for holding the
multi-award-winning spirit. This unique packaging highlights the
brand's commitment to creativity and excellence.
Shaw-Ross is one of the nation's largest importers, representing
luxury brands, domestic and international, that are tested category
leaders with high-quality products. Their hands-on marketing
approach has led the industry with innovative strategies while
embracing proven philosophies to create consumer demand and foster
success for their premium wine and spirits suppliers, like Crystal
Head Vodka.
"I look forward to working with Scott, our new importer,
Shaw-Ross, and their affiliate company Southern Glazer's Wine and
Spirits, LLC. This alliance is the most powerful and well-organized
group in the beverage alcohol industry. With all the talent at
Shaw-Ross and SGWS, I know we will successfully grow our brands in
the US market." – Dan Aykroyd,
Founder, Partner.
Shaw-Ross will nationally distribute three expressions of
Crystal Head Vodka and two canned cocktails:
- Crystal Head Original Canadian Corn Vodka (SRP $54.99)—Distilled four times from the
highest-quality, locally sourced Canadian corn, the Crystal Head
Original delivers a clean, clear, and colorless spirit of
unparalleled smoothness. This top-tier vodka is meticulously
filtered seven times to ensure exceptional clarity and purity,
culminating in a refined and smooth taste.
- Crystal Head Aurora English Wheat Vodka (SRP $69.99) – Crafted from English wheat, the Crystal
Head Aurora is distilled five times in a traditional column still
and filtered seven times. Aurora embodies purity and smoothness at
its finest. Moreover, each bottle of this expression undergoes a
decorative process, placed in a sealed, electrically charged
chamber. Activated metals in powder form are released multiple
times, coating the bottle's surface and creating a mesmerizing
iridescent, metallized finish. This technique ensures that every
bottle of Crystal Head Aurora is distinct and unique.
- Crystal Head Onyx Blue Agave Vodka (SRP $62.99) – A tribute to the powerful, warrior
crystal, Onyx, this expression is crafted from premium Blue Weber
Agave sourced from a single farm in Uzeta, Nayarit, Mexico. Symbolizing the powers of
intuition, focus, positivity and protection commonly associated
with the stone, the Crystal Head Onyx is distilled three
times—twice through a copper pot and once through a column
still—and filtered seven times to ensure exceptional refinement.
Each batch of luxurious black bottles with a matching crest
debossed cap is produced in limited quantities of 1,000
liters.
- Crystal Head Vodka Canned Cocktails: the Espresso Martini and
the Cosmopolitan (SRP $4.99) - These
sleek black 100 mL cans (20% alc./vol.) feature Crystal Head's Original vodka made from Canadian
corn, blended with premium ingredients to deliver a balanced,
craft-quality cocktail experience.
Crystal Head Vodka joined the Shaw-Ross portfolio as of
July 1, 2024, and will see
distribution in all major markets.
About Crystal Head Vodka
Crystal Head Vodka, founded by iconic Canadian actor, musician and
screenwriter, Dan Aykroyd, is
renowned for its commitment to purity, quality, and creativity.
Distilled from the highest quality ingredients—locally sourced
Canadian corn for the Original, English wheat for Aurora, and Blue
Weber Agave for Onyx—Crystal Head Vodka offers a trilogy of
ultra-premium expressions. Each variant undergoes meticulous
distillation and filtration processes, ensuring unparalleled
smoothness and clarity. The vodka is crafted without additives and
is housed in the iconic skull-shaped bottle designed by
Dan Aykroyd along with American
artist John Alexander.
About Shaw-Ross International Imports
Founded in 1968 as a boutique wine and spirit importer representing
several brands, Shaw-Ross is one of the nation's leading importers.
The team represents over thirty suppliers worldwide, whose brands
enjoy full national distribution through a network of outstanding
wholesalers.
Media Contact
Alida Munir, Colangelo &
Partners, (646) 624-2885, amunir@colangelopr.com ,
https://www.colangelopr.com/
Amanda Torres, Colangelo &
Partners, 646-624-2885, atorres@colangelopr.com ,
https://www.colangelopr.com/
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SOURCE Shaw-Ross International Importers