American Addiction Centers Appoints Melanie Haber as Chief Marketing Officer
July 10 2024 - 1:13PM
American Addiction Centers (AAC) is pleased to announce the
promotion of Melanie Haber, M.A., to the role of Chief Marketing
Officer. With over 15 years of experience in building and leading
top performing brand, communications, and marketing teams,
Melanie's appointment signifies AAC's commitment to retaining and
hiring the most skilled talent in the industry.
In her new role, Melanie will assume responsibility
for overseeing marketing, brand and communications, and call center
operations. Having been an integral part of AAC for the past
decade, Melanie has held various leadership positions and served as
a trusted advisor to the executive team. Prior to her tenure at
AAC, Melanie was the Vice President of Brand Development for
Recovery Brands, which AAC acquired in 2016. During her time there,
she spearheaded multiple departments, including marketing,
branding, research, social media, PR, and business development. Her
contributions were instrumental in establishing Recovery Brands as
the largest digital portfolio of leading addiction and recovery
websites, ultimately paving the way for its acquisition.
Additionally, Melanie played a pivotal role in the launch of
TheFix, the industry's first online magazine dedicated to addiction
and recovery, where she also managed the helpline, providing
crucial support to individuals struggling with mental health and
addiction.
"Assuming the role of Chief Marketing Officer is a
profound responsibility that I don't take lightly because of the
potential we have to save lives every day,” said Melanie Haber. “I
am deeply committed to AAC's mission and am eager to further
enhance our brand and extend our reach to assist more individuals
in their recovery journey.”
Melanie’s passion for healthcare began as a
therapist at a psychiatric hospital, where she provided individual
and group therapy sessions to individuals struggling with chronic
and persistent mental illness.
"Melanie’s extensive experience and passion for
healthcare will undoubtedly propel AAC’s future success," said Dr.
David Hans and Ellen-Jo Boschert, CEOs of American Addiction
Centers. “Her promotion is a reflection of her exceptional
contributions over the years as a mission-driven leader who has a
proven track record of growing and building the best teams in the
industry.”
Melanie Haber holds a bachelor's degree in
Communications from the University of Pennsylvania and a master's
degree in Creative Arts Therapy from Drexel University. Her
elevation to Chief Marketing Officer highlights AAC’s dedication to
recognizing and fostering talent within the organization.
About American Addiction CentersAmerican Addiction
Centers is a leading provider of inpatient and outpatient substance
use disorder treatment services. We treat clients who are
struggling with drug addiction, alcohol addiction, and co-occurring
mental/behavioral health issues. We currently operate substance use
disorder treatment facilities located throughout the United States.
These facilities are focused on delivering effective clinical care
and treatment solutions. For more information, please find us at
AmericanAddictionCenters.org.
Contact:Joy SuttonDirector of Corporate
Communicationsjsutton@contactaac.com615-587-7728
A photo accompanying this announcement is available at
https://www.globenewswire.com/NewsRoom/AttachmentNg/f79f350a-af96-4a88-89d3-1f932fe72739