Following its hugely successful launch in the
UK last summer, the NickWatch makes its American debut during the
Nickelodeon Kids' Choice Awards this Saturday, July 13
Safety and fun come together with this
innovative device, which includes an array of games and experiences
from hit franchises like SpongeBob SquarePants and Teenage Mutant
Ninja Turtles, along with renowned safety features for caregivers,
such as live GPS tracking.
LOS
ANGELES, July 12, 2024 /PRNewswire/ -
NickWatch, the smartwatch with renowned safety features for
children and made by Watchinu under license agreement with
Nickelodeon, is making its way to the US this summer. After gaining
wide popularity across the UK last August and receiving the Red Dot
Design Award for Product Design earlier this year, the device will
be available nationally on Walmart.com beginning this Saturday, July 13 and in Walmart stores in
October. From the team at Watchinu, the watch makes its official
American debut in a 30-second ad slot that will air during the
Nickelodeon Kids' Choice Awards this Saturday.
Designed for kids ages 5-10 and retailing at $119 USD, the NickWatch offers an array of
content and features inspired by Nickelodeon's iconic characters,
including motion-based games, experiences and role-play activities.
Users can run through the sewer tunnels with the Teenage Mutant
Ninja Turtles, learn Morse code
with Lincoln Loud and practice
balance with SpongeBob SquarePants.
The NickWatch also empowers independence in children without
compromising safety. The subscription-based companion NickWatch app
for parents allows them to safeguard children's budding freedom
with location tracking and communication tools. You can also create
a geo-fence around frequented locations like school or a friend's
house and receive a notification when the child has left the area.
Caregivers can message and call the user account on the watch, mute
the device during school hours and choose who communicates with
their child. Internet and regular social media platforms cannot be
accessed through the watch. A complete list of safety features can
be found HERE.
"NickWatch is a true disruptor in the wearable tech category for
kids, combining world-class Nickelodeon content with unrivaled
parental controls and features," said Udi
Miron, CEO at Watchinu. "We are bringing to market a
smartwatch that is not only fun and enriching, but will grow with
the children who wear them for years to come."
The NickWatch will be available on Walmart.com beginning
Saturday, July 13. New games will be
released every few months, along with new stickers and watch face
designs, sound effects, musical instruments, voice filters and
more.
NickWatch Specs
Plug and Play
Embedded IOT SIM - zero hassle for the users or the parents
36 hour battery time (vs. the typical 16 hours)
Works Everywhere
The NickWatch automatically connects to an available network,
including roaming abroad without any extra cost.
NickWatch App
The use of the NickWatch features requires a subscription,
with tiers running between $7.95/USD
for a yearly subscription (term commitment) to $12.95/USD month (no commitment).
Features include:
- Communication via two-way chat and calls
- Live GPS Tracking via the NickWatch app
- Nickelodeon-based games and activities
- Regular content updates to games and functionality
NickWatch comes with two straps (one simple strap and one strap
featuring famous Nickelodeon characters) and the Connect-O-Cable
(USB charger) in the box.
Additional accessories will also be available at a later date,
including headphones, new strap designs with fan favorite
characters and a night-light charger.
About WatchinU
WatchinU is an Israeli technology
startup company that focuses on developing experiences, hardware
and software solutions in the fields of wearable devices and IoT.
The NickWatch is the company's first product, in its smart watch
line. WatchinU was founded by two companies, Trackimo and Beta.
Trackimo is a world leading company in the development of IoT
solutions, specializing in devices and cloud platforms of SIM
management and tracking technologies, as well as wearable
accessories. Beta is an innovation incubator, and is backed by
Paramount Global. It specializes in entertainment and tech for
children.
About Nickelodeon
Nickelodeon, now in its 45th year, is the
number-one entertainment brand for kids. It has built a diverse,
global business by putting kids first in everything it does. The
brand includes television programming and production in
the United States and around the
world, plus consumer products, digital, location-based experiences,
publishing and feature films. For more information or artwork,
visit http://www.nickpress.com. Nickelodeon is a part of
Paramount's (Nasdaq: PARA, PARAA) global portfolio of multimedia
entertainment brands.
About Paramount Consumer Products
Paramount Consumer
Products oversees all licensing and merchandising for Paramount
(Nasdaq: PARA, PARAA), a leading global media and entertainment
company that creates premium content and experiences for audiences
worldwide. Driven by a diverse slate of consumer brands, Paramount
Consumer Products' portfolio is based on content from platforms
including Paramount+, CBS (including CBS Television Studios and CBS
Television Distribution), cable networks (including MTV,
Nickelodeon and Showtime), and Paramount Pictures. Additionally,
the division operates Paramount Game Studios. With properties
spanning animation, live-action, preschool, youth and adult,
Paramount Consumer Products is committed to creating the highest
quality product for some of the world's most beloved, iconic
franchises. To view our range of consumer products and Paramount
branded apparel, visit ParamountShop.com.
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SOURCE Watchinu