PHILADELPHIA, July 16,
2024 /PRNewswire/ -- Hyde Park Jewelers, now The
1916 Company, celebrates the opening of a new mono-brand
TUDOR Boutique in the exclusive
Cherry Creek Shopping Center in Denver,
Colorado. In partnership with Swiss watchmaker TUDOR, the 500-square-foot environment
reflects the brand's signature red, black, and white aesthetic, and
its daring spirit is communicated through immersive displays and
contemporary classic collections.
We are honored and excited to share the
TUDOR experience with our growing
community.
"We are honored and excited to share
the TUDOR experience with our
growing community," remarked Damon
Gross, President of The 1916 Company. "TUDOR has been an important partner of ours
since its return to the U.S. market over 10 years ago. We're
looking forward to building upon this foundation and sharing our
enthusiasm for the brand in a special environment. Shy of bringing
all of our clients and collectors to the manufacturer, a dedicated
boutique is the best way to give the world of Tudor its own stage!"
A TUDOR spokesperson stated,
"TUDOR is excited to work with
long-standing retail partner Hyde Park Jewelers, now The 1916
Company, to open this immersive boutique. This new location in
Denver reinforces our commitment
to further establishing a strong presence in the United States for TUDOR."
The TUDOR boutique offers all
emblematic models of the brand, with an exceptional range of
classic, sport, diving, and heritage-inspired watches, in addition
to the boutique exclusive Black Bay Fifty-Eight Bronze. Objects and
interesting curiosities that help to tell the TUDOR story outfit the space, from a life-size
vintage diver to an educational display about the use of bronze in
case making, and touchpoints for TUDOR's charismatic ambassadors.
The 1916 Company marked the opening with a soft launch earlier
this spring, and the TUDOR
boutique is now open seven days a week, welcoming guests from
10am to 6pm on Mondays to Saturdays,
and 12pm to 5pm on Sundays.
In addition to the new Denver
boutique, The 1916 Company was honored to celebrate the opening of
a new Tudor experience in
Newport Beach, California last
month with Tudor's North American
team.
DOWNLOAD IMAGES: bit.ly/The1916Company_TudorBoutique
ABOUT THE 1916 COMPANY
The 1916 Company is the world's
leading destination and global community for collectible luxury
watches and fine jewelry. Comprising more than 20 boutiques and
Collector's Lounges in important watch markets worldwide, The 1916
Company brings together the legacies of WatchBox, Govberg Jewelers,
Radcliffe Jewelers, and Hyde Park Jewelers to offer a curated
selection of timepieces – both new and pre-owned – by the most
respected watch brands, a dynamic media platform, and the support
of trusted client advisors. The 1916 Company's vibrant community
extends from coast to coast and around the world. Learn more at
www.the1916company.com.
THE TUDOR BOUTIQUE
CONCEPT
To establish further the brand's distinctive image
and make it even more easily identifiable, TUDOR has reimagined the architecture and
design of its points of sale. The concept has been developed to
place TUDOR watches as the main
focus of attention and express the character and identity of the
brand.
This new identity is closely tied to current visual
communications, reinterpreting the graphic principles within the
retail environment. The TUDOR
ambassadors are strongly featured and set the tone, making the
space their own. Their achievements accompany the visitors'
experience. On a more technical level, the color palette is
inspired by the brand's three iconic colors (black, red, white) and
is presented in a range of materials. These materials are used in a
clean, streamlined, uncompromising manner. Satin-finish or brushed
black, transparent red and structured white: the colors become
textures. This new concept allows the visitor to be entirely
immersed in the world of Tudor.
TUDOR IS "BORN TO
DARE"
In 2017, TUDOR
launched a new campaign with the "Born To Dare" signature. It
reflects both the history of the brand and what it stands for
today. It tells the adventures of individuals who have achieved the
extraordinary on land, on ice, in the air and underwater, with a
TUDOR watch on their wrists. It
also refers to the vision of Hans
Wilsdorf, the founder of TUDOR, who manufactured TUDOR watches to withstand the most extreme
conditions, watches made for the most daring lifestyles. It is
testimony to TUDOR's singular
approach to watchmaking, which has made it what it is today. At the
cutting edge of the watchmaking industry, its innovations are now
essential benchmarks. The TUDOR
"Born To Dare" spirit is supported throughout the world by first
class ambassadors, whose achievements result directly from a daring
approach to life.
ABOUT TUDOR
TUDOR is an award-winning Swiss-made watch
brand, offering mechanical watches with sophisticated style, proven
reliability and unmatched value for money. The origins of
TUDOR date back to 1926, when "The
Tudor" was first registered as a
brand on behalf of the founder of Rolex, Hans Wilsdorf. He officially set up the Montres
TUDOR SA company in 1946 to
produce watches that respect the traditional Rolex philosophy of
quality at a more affordable price point. Throughout their history,
thanks to their robustness and affordability, TUDOR watches have been chosen by some of the
boldest adventurers, on land, in the air, underwater and on ice.
Today, the TUDOR collection
includes iconic lines such as Black Bay, Pelagos, 1926 and
TUDOR Royal. Since 2015,
TUDOR has also offered models with
mechanical Manufacture Calibres with multiple functions and
superior performance.
PRESS CONTACT: Caroline Kallman Joffe |
caroline@the1916company.com | +1 717 951 2259
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SOURCE The 1916 Company