Versatile Beauty Products Designed to
Bring
Masstige and Prestige Brand Visions to Life
LAS
VEGAS, July 23, 2024 /PRNewswire/ -- Cosmoprof
North America -- Cohere Beauty, a premier full-service
partner that brings prestige beauty, personal care, and specialty
brands to life through formula incubation and manufacturing
processes, announced its Beauty Product Showcase 2.0.
The innovative showcase spans multiple categories, including
skincare, haircare, fragrance, and bodycare, and underscores Cohere
Beauty's versatility and extensive expertise in developing a full
range of quality masstige and prestige products. The showcase
includes products featuring premium-quality ingredients, unique
textures and a range of healthy glow bodycare products.
"Consumer expectations are evolving in different directions
simultaneously, prompting a dichotomy between premium beauty
products and accessible alternatives," said Christine Staples, CEO at Cohere Beauty. "In
response to this trend, Cohere Beauty's new Beauty Product Showcase
2.0 offers an array of high-quality products to address a diverse
audience, demonstrating how our manufacturing capabilities
meet the varied needs of our brands and help each one achieve
their vision."
A highlight of the showcase is "Shimmer," which introduces
shimmer and shine formulas into body oil, powder, body mist, hair
cream and face serum. These unique formulas use proprietary
ingredients to moisturize and hydrate while also bringing a natural
glow to skin, hair, and body. "Shimmer" utilizes Cohere Beauty's
extensive portfolio of over 10,000 proven formulations to create a
unique selection of products, integrating this emerging trend area
to offer performance products that lead in beauty innovation and
anticipate and exceed brand expectations.
"Debuting our new product showcase at Cosmoprof in Las Vegas is an exciting milestone for us,
signifying our ongoing evolution in capabilities and our connection
with brands eager to make a statement," Staples added. "Our Product
Showcase 2.0 symbolizes our strength not only as a
manufacturer but as a comprehensive innovation partner — offering
both the white-glove service of a family-owned company and
manufacturing scale and diversity of capabilities, so that we can
partner to elevate our customers' brands to new heights."
About Cohere Beauty
Cohere Beauty is the brand behind
the brand, a premier manufacturing partner and formula incubator
for beauty, personal care, hair care, and specialty brands. Helping
customers build brands from concept to commercialization, Cohere
Beauty provides seamless access to product formulation,
manufacturing, regulatory, quality, and packaging expertise to
deliver products to market quickly and efficiently. With four
manufacturing locations, Cohere Beauty has the unique ability to
produce and fill all liquid products and its capability to fill
powder and hot pours distinguishes the company from other
manufacturers. Cohere Beauty manufactures products for some of the
world's most well-known and fastest-growing brands. Customers
include Fortune 500 companies and emerging brands. Cohere Beauty
products can be found in department stores, health specialty
stores, hotels, spas, and more. To learn more, please visit
https://coherebeauty.com/.
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SOURCE Cohere Beauty