Establishes network of 55 million shoppers,
1,000 brands, and over 47,000 retailers resulting in $1.8 billion of online-to-offline referral
sales
NEW
ORLEANS, July 30, 2024 /PRNewswire/ -- With
approximately 2.33 billion people worldwide now engaged in online
shopping and just over 97 million Americans using Buy Online Pickup
In Store (BOPIS) in 2024, Locally marks a decade of success in
bridging the online to offline shopping experience. Locally
reshaped the global retail landscape with its technology and
ability to connect retailers and brands. Today, it serves over 55
million unique online shoppers each month, generates annual
online-to-offline sales referrals of over $1.8 billion, and represents more than 47,000
retailers worldwide.
Founded in 2014, Locally provides a seamless, integrated
shopping experience by coupling online and offline retail, enabling
consumers to easily locate their preferred product at retailers
local to them. Its tools are powered by real-time inventory giving
retailers and brands the industry's largest and most accurate
database of products available for local purchase.
"Today, more than ever, the consumer is the channel," said
Mike Massey, CEO and founder of
Locally. "Over the past 10 years, consumer shopping habits
have changed dramatically. Recognizing this early, Locally
dedicated itself to developing solutions benefiting consumers,
brands, and retailers. This foresight has been validated, with
online shopping now a key driver of in-store foot traffic,
positioning retailers to excel in customer service. This synergy
results in a streamlined search and purchase experience,
prioritizing consumers through exemplary collaboration between
brands and retailers. These solutions became a reality with the
early support of iconic brands such as Arc'teryx, Black Diamond,
Merrell, Mountain Hardware, Osprey, Patagonia, Sea to Summit
and Smartwool among others.
Massey continued, "These visionaries were some of the brands
instrumental in developing Locally's flagship product, Product
Locator, a tool empowering shoppers to search for specific items
and find nearby retailers that have them in stock. Through use of
real time inventory, Locally enhances the consumer's shopping
experience by ensuring product availability and directing foot
traffic to local businesses. At a time when few brands had not even
embarked on their e-commerce journey, we enabled brands to offer a
comprehensive online shopping experience through their dealer
networks. It was an honor to collaborate with these seasoned
outdoor professionals, who not only shared my vision, but also,
worked alongside Locally to bring these ideas to fruition."
Locally's commitment to innovation over the past ten years led
to the development of dozens of progressive solutions. As Locally
continues to actively define the future of online-to-offline
shopping, it secured investments from Valency Capital and Corbel
Capital. These investments will fuel Locally's growth, enhance its
platform capabilities, help drive the brand into new markets and
industries, and strengthen its technological infrastructure. To
learn more about this 10-year journey, read Mike Massey's blog.
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SOURCE Locally