Mobile tour will hit more than 15 cities
beginning this August to celebrate the launch of Poop
Fighter™ Maximum Odor Defense
MUSCATINE, Iowa, Aug. 1, 2024
/PRNewswire/ -- According to research, 69 percent of American pet
parents are "nose blind," and unaware of the unappealing smells
caused by their furry friends. This summer, World's Best Cat
Litter™ is on a mission to help people discreetly inform the
cat lovers in their lives that their litter boxes stink. To
celebrate the launch of its newest product and solution to a smelly
litter box, Poop Fighter™ Maximum Odor Defense, the brand is
setting out on a coast-to-coast mobile House Smelling Party
where attendees can send a Litter Box Anonymous postcard to
their friends or family.
Beginning Aug. 3 at CatCon, the
House Smelling Party will be rolling to more than 15 cities across
the country. The parties will feature:
- Local adoptable cats that will enjoy a one-year supply of Poop
Fighter™ if they find their forever homes while at the House
Smelling Party.
- A serene-smelling atmosphere thanks to the
pleasant lemongrass fragrance of Poop Fighter™.
- The opportunity to scan a QR code to enter to win a
year-supply of Poop Fighter™.
- The chance to spread the love and mail a Litter Box
Anonymous postcard, a way to let nose-blind friends and
family know with love that their home smells like cat poop.
Those who can't make it to a stop on the House Smelling Party
route between Aug. 3 and Sept. 26 can
still join in the effort to stop the stink by sending a digital
postcard to their loved ones and enter to win a year-supply of Poop
Fighter™ via www.worldsbestcatlitter.com/house-smelling-party/.
"The innovative formula of Poop Fighter™ Maximum Odor
Defense neutralizes poop, urine, and ammonia odors by utilizing
Botanical Blocker™ technology that instantly blocks and
neutralizes stench," said Marcelo Ginestel, Vice President of
Marketing, Kent Pet Group, Inc. "We're thrilled to launch the House
Smelling Party tour to give people the opportunity to smell Poop
Fighter™ in action while lovingly telling the cat owners in their
life through Litter Box Anonymous that they need some support with
their litter box odor."
Poop Fighter™ Maximum Odor Defense is the first natural
and sustainable cat litter designed to eliminate poop stink, not
just mask it, replacing the smell with a pleasant light lemongrass
scent.
To learn about the House Smelling Party or to send a Litter Box
Anonymous digital postcard, visit
www.worldsbestcatlitter.com/house-smelling-party/.
About World's Best Cat Litter
World's Best Cat Litter is the pet cleanup brand that lives up
to its name, pure and simple. Each of our natural cat litter
formulas harness the power of naturally absorbent corn to guarantee
outstanding odor control, quick clumping, and easy scooping.
Founded in 1996, World's Best Cat Litter is offered in a variety of
formulas and sizes and available online and in PetSmart, PETCO,
Target and select Walmart stores, and other leading pet and grocery
stores nationwide. World's Best Cat Litter is produced by Kent Pet
Group, headquartered in Muscatine,
Iowa. For more information visit www.worldsbestcatlitter.com
or on Instagram, TikTok, Facebook or X.
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SOURCE World's Best Cat Litter