MEDFAR Unveils New Brand Identity Reflecting Its
Growth and Ambitious Healthcare Goals
MONTREAL,
Aug. 8,
2024 /CNW/ - MEDFAR, developer of the Integrated Care
Platform MYLE and leading Canadian EMR provider, has successfully
completed the integration of New
York-based COMTRON, establishing a strategic foothold in the
U.S. primary care market. With the acquisition of Medgen electronic
health records (EHR), LABGEN LIS for medical laboratories, and
revenue cycle management (RCM) software & services, MEDFAR now
offers a comprehensive suite of tools for primary healthcare
professionals across the United
States.
Since pioneering the first web-based EMR in
Quebec, MEDFAR's innovative
approach has fueled steady and exponential growth. Its core
product, the MYLE Integrated Care Platform, has become the #1
solution used by primary care teams, and is the fastest growing EMR
in Canada.
"This latest integration fast tracks MEDFAR's
mission of driving excellence and efficiency in healthcare
globally," said Elias Farah, CEO and
co-founder of MEDFAR. "Lab Information System (LIS) and advanced
RCM software and service capabilities add a crucial dimension to
our MYLE Integrated Care Platform. Together, they streamline
primary care workflows across the entire patient journey, providing
significant benefits to patients, diagnostic labs, and primary care
providers."
"With over 35 years of industry experience
supporting thousands of healthcare professionals in the United States, Medgen EHR, LABGEN LIS and
MYLE RCM are well-positioned to excel under MEDFAR's leadership,"
said David Lalehzar, co-founder of
COMTRON, at ADLM in Chicago. He
also emphasized the alignment of values between the companies,
noting MEDFAR's dedication to continuous innovation, remarkable
customer-centric approach, and strong stakeholder
relationships.
MEDFAR Redefines Brand Identity to Reflect Its
Growth & Ambitious Healthcare Goals
The COMTRON acquisition prompted the MEDFAR
team to reimagine its visual identity. The goal was to align the
brand with the company's ambitious 5-5 goals of enabling 5 million
care providers to deliver high-quality care to 500 million patients
across 5 continents by 2030.
After months of brainstorming and iterating, we
arrived at a breakthrough moment: our new brandmark. At its core
are the letters "M" and "E" of MEDFAR, meticulously crafted to
embody the company's values and aspirations. The "M" symbolizes
the heartbeat of innovation pulsating through the organization,
while the lines of the letter "E" signal forward motion, or
drive as in our mission statement "Driving excellence and
efficiency in healthcare". Together, they spell out "ME",
underscoring MEDFAR's dedication to placing the user at the heart
of everything we do.
For more information, visit
https://www.medfarsolutions.com/en/brand-identity/.
About MEDFAR
Founded in 2010, MEDFAR provides an efficient and
interconnected way of delivering high-quality care through its
fast, reliable, and secure SaaS-based MYLE Integrated Care
Platform. Its solutions streamline primary care workflows and
empower more than 15,000 healthcare professionals daily to provide
better care for more than 25 million patient interactions across
North America. MEDFAR pledges to
transform quality of care on a global scale with a plan to enable 5
million care providers to deliver high-quality care to 500 million
patients across 5 continents by 2030.
About COMTRON
COMTRON has been a provider of cost-effective and
customizable technology systems that help thousands of healthcare
providers improve efficiency and optimize workflows since 1987.
With over 35 years of experience solving complex healthcare
challenges, COMTRON has built a reputation for exceptional
reliability and robustness. COMTRON offers LABGEN LIS, a fully
integrated Laboratory Information System designed for all types of
medical laboratories, and Medgen, an EHR focused on clinician
usability with an intuitive interface and fully integrated RCM.
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SOURCE MEDFAR Clinical Solutions