The festival will transport visitors to
Iceland through events inspired by
and celebrating the best of Icelandic culture.
NEW
YORK, Aug. 12, 2024 /PRNewswire/ -- Taste of
Iceland 2024, organized by
Inspired by Iceland, arrives in
New York City Thursday, September 5 through Saturday, September 7. The cultural festival
celebrates the land of fire and ice with events showcasing the best
of Icelandic culture, including food and beverage, music,
literature, art and design, nature, wellness, and more.
Taste of Iceland celebrates and shares
Iceland's traditions and culture
with the people of North America.
In partnership with local businesses and Taste of Iceland's official partners, featured
events will be hosted at venues across New York City, including AP Space, Perelman
Performing Arts Center (PAC NYC), Pianos, Platform by the James
Beard Foundation (Platform by JBF), Scandinavia House, and The
Ivory Peacock.
Most events are free and open to the public. Event tickets are
required, and guests are encouraged to arrive promptly to guarantee
entry. Tickets for free events can be reserved through the Taste of
Iceland website, where you can
also purchase tickets for the Icelandic dinner as well as the demo
and dine cooking class at Platform by JBF.
FESTIVAL SCHEDULE
Thursday, September 5 –
Saturday, September 7
- Wheel of Prizes Presented by Icelandair: September 5-7 at multiple events during the
Taste of Iceland festival,
select participants will have the opportunity to win various
prizes, including a trip for two to Iceland! Click here for more information.
Icelandair is also offering special sales on roundtrip flights to
Iceland from New York starting at $429. Learn more here.
Thursday, September 5
- Blue Lagoon Iceland and Iceland Design and
Architecture Present - Designing with Nature: Can we design our
relationship with nature? How do we adapt architecture and design
to respond to natural disasters? This dynamic panel discussion will
cover innovation in emergency design amid uncertain conditions like
a global pandemic, a rapidly changing climate, and, in Iceland, seismic activity that has forced
Icelanders to continually adapt, adjust, and innovate. Hosted by
Halla Helgadóttir, managing director of Iceland Design and
Architecture, the panel will include Sigurður Þorsteinsson, Head of
Brand, Marketing, Design, and Construction at Blue Lagoon Iceland,
Arnhildur Pálmadóttir, owner of s.ap Architects and Lendager in
Iceland, and Robert Kirkbride, Ph.D, Parsons School of Design. 4:00-6:00 PM at Scandinavia House. Click here for
more information.
- Demo and Dine - A Taste of Iceland's Gastronomic Bounty:
Embark on a gastronomic journey to the land of fire and ice during
this demonstration and dining event led by visiting Icelandic Chefs
Haflidi Halldorsson and Snaedis Xyza Mae Ocampo. The experience
promises to be an intimate exploration of Iceland's rich food culture, with the added
bonus of being able to recreate the meal in your own home.
6:30-8:30 PM at Platform by JBF,
located in Pier 57's Market Hall. Click here for more
information.
- Reykjavik Presents - Iceland Airwaves Off-Venue: The
City of Reykjavík, in collaboration with Iceland Airwaves and
Iceland Music, will host a free concert featuring breakout
Icelandic indie band superserious and hit songwriter Klemens Hannigan. DJ Hermigervill, a longtime
heavyweight of the Icelandic music scene, will close the evening
with one of his iconic DJ sets. Doors open at 7:00 PM at Pianos. Click here for more
information.
Friday, September 6
- Icelandic Cocktail Class with Reyka Vodka: Join a free
cocktail class with Reyka Vodka. Brand Ambassador and mixologist
Jeff Naples will shake up some tasty
Iceland-inspired cocktails and
teach attendees how to make these drinks at home. Filtered through
ancient lava rocks, made with glacial water, and powered by
geothermal energy, Reyka Vodka is truly made of Iceland. DJ Hermigervill will welcome guests
with tunes curated by experts at Iceland Music. Guests will also be
invited to participate in a VR experience to explore tour offerings
from Icelandia, such as their Glacier Hike and ATV tours. All
attendees must be at least 21 years old and present a valid ID.
5:00-7:00 PM at The Ivory Peacock.
Click here for more information.
- Dark Music Days at PAC NYC: Experience a preview of Dark
Music Days, a contemporary music festival held annually during the
darkest days of winter in Reykjavik,
Iceland. Multi-instrumentalists Ensemble Adapter, Keir
GoGwilt, and Celeste Oram, will
perform their live radio play, "Yunge Eylands Varpcast Netwerkið,"
which weaves together multilingual songs, stories, music, and
historical archives. The quartet uses quirky DIY radios to create a
vibe of joyful collective music-making and playful conversation
between listeners and radio, past and present. 5:30 PM at PAC NYC. Click here for more
information.
- An Icelandic Feast Presented by A Taste of Iceland: Ready to taste a plate full of
Iceland? Join Icelandic Chefs
Snaedis Xyza Mae Ocampo and Olof Olofsdottir, in collaboration with
The James Beard Foundation, for a pop-up dinner menu that draws
inspiration from the award-winning courses of the 2024 Icelandic
Culinary Team. Indulge in a showcase of Iceland's finest ingredients and flavors,
including Icelandic cod, lamb, and skyr, starting at 7:00 PM at Platform by JBF, located in Pier 57's
Market Hall. Reservations for the prix fixe menu are available
through the Taste of Iceland
website.
Saturday, September 7
- Elemental Sound Bath with Blue Lagoon Iceland and Icelandic
Provisions Skyr Bar: Join Icelandic energy healer Jósa Goodlife
for an hour of inner peace and healing meditation. Sound Bath
attendees will receive a complimentary Blue Lagoon Iceland yoga
mat, an Icelandic Provisions beanie, an Icelandair blanket,
Icelandic Glacial water, and a Blue Lagoon Iceland Skincare gift.
After the Sound Bath, guests are invited to an Icelandic Provisions
Skyr Bar. 11:00 AM-1:00 PM at AP
Space. Click here for more information.
- Iceland's Crime Fiction
Royalty: A Conversation with Ragnar Jónasson and Yrsa
Sigurðardóttir: Join global bestselling Icelandic authors
Ragnar Jónasson and Yrsa Sigurðardóttir, known as the Queen and
King of Icelandic crime fiction, for a conversation about their
recent novels, literature, and life in general. Ragnar Jónasson
will discuss his latest book, "Death at the Sanatorium," which will
be released in the U.S. on September
10, as well as "Reykjavík," his crime novel co-authored with
former Icelandic Prime Minister Katrín Jakobsdóttir. Yrsa
Sigurðardóttir will discuss "The Legacy," the first in her popular
crime series that has won numerous literature awards. 1:00-2:30 PM at Scandinavia House. Click here for
more information.
- Icelandia Presents - Northern Lights in Manhattan: Join astronomy and science
educator Sævar Helgi Bragason,
nicknamed "Star-Sævar," to learn about Iceland's fascinating northern lights, which
are expected to be even more commonly seen in 2025, 2026, and 2027.
He will also explain why Iceland
is a perfect location for viewing the 2026 solar eclipse. Bragason
is the author of best-selling books on science and enjoys looking
up into a starry sky and showing others the wonders of the
universe. Guests will also be invited to participate in a VR
experience to explore Icelandia's tour offerings, such as their
Glacier Hike and ATV tours. Following the talk, guests will receive
a gift from Icelandia, Blue Lagoon Iceland, and Icelandair. Prepare
to be transported to beautiful skies, vast glaciers, and black sand
beaches! 3:00-4:30 PM at AP Space.
Click here for more information.
- Style from the Skies: Icelandair x FLÉTTA: Turnaround
Icelandair's uniforms have journeyed globally, welcoming millions
of passengers aboard over the years. As these uniforms complete
their original mission, Icelandair has found a way to extend their
adventures. With the introduction of new uniforms last year, the
old ones were set aside but will not be forgotten. Design studio
FLÉTTA's Turnaround upcycling project has crafted these iconic
garments into unique bags to extend the journey. Utilizing a
diverse range of materials from the retired uniforms—clasps, hats,
ruffles, buckles, cravats, and collars— and transforming them into
something entirely new and exciting. Come check out these craftily
transformed uniforms and be inspired to check in on a voyage to
Iceland! Coinciding with New York
Fashion Week, stop by to explore this exhibit of sustainable design
at AP Space anytime between 3:00 and 8:00
PM. Click here for more information.
- Icelandair Presents - Cocktails & Comedy:
Join us for a night of laughter and libations with Ari Eldjárn,
Iceland's biggest comedian and
star of Netflix comedy special, "Pardon my Icelandic." To add an
extra flair to your evening, esteemed mixologist Jeff Naples will serve up Made of Iceland Reyka
Vodka cocktails that will transport your taste buds to Iceland's enchanting landscapes. Reyka Vodka
is filtered through ancient lava rocks, made with glacial water,
and powered by geothermal energy to deliver an unrivaled crisp,
clean taste. Don't miss this unforgettable fusion of comedy and
cocktails! Guests will also be invited to participate in a VR
experience to explore tour offerings from Icelandia, such as their
Glacier Hike and ATV tours. 6:00-8:00
PM at AP Space. Click here for more information.
Taste of Iceland is an
annual festival that celebrates Iceland's vibrant culture. The festival is
organized by Inspired by Iceland, which promotes Iceland and Icelandic products. It is
presented in partnership and with support from Icelandair, Visit
Reykjavík, Icelandic Seafood, Business Iceland, Reyka Vodka, Blue Lagoon Iceland,
Icelandia, Iceland Music, Icelandic Provisions, Icelandic Lamb,
Icelandic Glacial, Landsvirkjun, and Isavia Keflavik International
Airport. The final Taste of Iceland 2024 event will be held in
Seattle, WA, October 3-5.
For more information about Inspired by Iceland and Taste of Iceland, visit
www.inspiredbyiceland.com.
To learn more about Business Iceland, visit
www.businessiceland.is
For media inquiries or to attend Taste of Iceland events, contact
TasteofIceland@Finnpartners.com.
CONTACT: Laura Shuey-Kostelac
202.884.7314 | laura.shueykostelac@finnpartners.com
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SOURCE Business Iceland