Expressing gratitude for the community's
unwavering support, BinSina Pharmacy's "Nurturing Generations for
59 Years" campaign will feature multiple activations across the
nation
DUBAI, United Arab Emirates ,
Sept. 3,
2024 /PRNewswire/ -- BinSina Pharmacy, an Al Khayyat
Investments (AKI) company and the first pharmacy chain created in
the UAE, is celebrating its 59th anniversary through a series
of brand activations and giveaways thanking communities across the
UAE for their support and trust.
Founded in 1965, BinSina Pharmacy has been an integral part of
the UAE's healthcare landscape for nearly six decades, bringing
healthy, beautiful living to people in the UAE and beyond. Over the
years, the renowned pharmacy chain has grown to encompass a network
of over 150 stores plus an expansive e-commerce presence, offering
a comprehensive range of health and beauty products.
To mark its latest anniversary, the "Nurturing Generations for
59 Years" campaign invites the UAE community to join in celebrating
BinSina Pharmacy's rich history and enduring commitment to health
and wellness. Running over the next month, the campaign will
include exciting activities such as:
- Capture the Moment Photo Contest: Individuals are
invited to share heartwarming family photos showcasing different
generations together. When posted on Instagram and tagging
@binsinapharmacy, there is a chance to be one of five lucky winners
receiving an AED 1,000 voucher at BinSina Pharmacy.
- BinSina Pharmacy Van Tour: Communities can
join a journey into the past as a special BinSina
Pharmacy van visits 10 locations across the UAE,
offering on-site surprises and giveaways. The tour schedule can be
found on BinSina Pharmacy's Instagram page throughout
the month.
- "Aisha's Dream" Colouring Book: Published for
this campaign specifically, the Emirati-inspired colouring
book invites younger generations to unleash their creativity
and embark on a colourful, interactive
adventure.
Additional community tributes and nostalgic photos will also be
shared during the month on BinSina Pharmacy's social media channels
under the hashtag #BinSina59.
Zaid S. Al Khayyat, Managing
Director of AKI, notes: "Founded on a principle of building
lasting relationships with people and their communities, we are
immensely proud of BinSina Pharmacy's legacy, and the trust that
multiple generations have placed in us. While times may have
changed, we are steadfast in our commitment to making a positive
difference in the world by being involved in the daily lives of
people and offering exceptional, personalised health services."
Dr. Doaa Marouf, CEO of AKI
Pharma & BinSina Pharmacy, adds: "We are celebrating more
than just an anniversary; we are recognising the loyalty of our
customers who have been with us on this incredible journey. This
campaign is just one way for us to give back and create even more
lasting memories with those that we serve."
From a single pharmaceutical company born out of
Dubai, today AKI has
transformed into a leading diversified family business regarded as
a pioneer in several industries in the Middle East across pharmaceuticals, medical
and laboratory equipment, retail, food and non-food consumer goods,
fitness, automotive, environmental services, and contracting.
Photo -
https://mma.prnewswire.com/media/2494534/BinSina_Nurturing_Generations.jpg
View original content to download
multimedia:https://www.prnewswire.com/news-releases/binsina-pharmacy-invites-the-uae-to-celebrate-59-years-of-well-being-together-302236108.html
SOURCE Al Khayyat Investments (AKI)