Sellers' deep expertise in demand generation,
digital marketing, and brand positioning will further propel
Avalara's worldwide market position in tax compliance
automation
DURHAM,
N.C., Sept. 9, 2024 /PRNewswire/ -- Avalara,
Inc., a leading provider of tax compliance automation software for
businesses of all sizes, today announced Kevin Sellers has been named Executive Vice
President, Chief Marketing Officer.
Sellers brings more than 25 years of broad-based
global marketing expertise to Avalara with a proven track record of
driving growth and relevance for world-class brands and moving
buyers to action. As CMO of Avalara, Sellers will be responsible
for all aspects of marketing including driving demand generation,
digital marketing, brand identity, partner marketing, product
marketing, prospect marketing, and corporate communications.
"We're delighted to welcome a proven marketer
like Kevin Sellers to Avalara," said
Kimberly Deobald, Chief Revenue
Officer at Avalara. "Kevin brings decades of go-to-market
marketing expertise from global technology players and has
incredible branding and storytelling skills that will benefit
Avalara in our next phase of growth."
Prior to Avalara, Sellers has held CMO positions
at Ping Identity and Avnet and spent more than 20 years at Intel in
various global marketing and investor relations leadership roles.
He holds a bachelor's degree in finance and an MBA from
Brigham Young University.
The appointment of Sellers follows the
April 2024 announcement of
Ross Tennenbaum as the company's
President, responsible for driving company-wide improvements and
ensuring the success of every Avalara customer around the
globe.
About Avalara
Avalara makes tax
compliance faster, easier, more accurate, reliable, and valuable
for 41,000+ business and government customers in over 75 countries.
Tax compliance automation software solutions from Avalara leverage
1,200+ signed partner integrations across leading ecommerce, ERP,
and other billing systems to power tax calculations, document
management, tax return filing, and tax content access. Visit
avalara.com to improve your compliance journey.
View original content to download
multimedia:https://www.prnewswire.com/news-releases/avalara-names-kevin-sellers-chief-marketing-officer-302241493.html
SOURCE Avalara, Inc.