Safeio will also serve as EVP, Corporate
Communications, and on the leadership team.
LONDON, Sept. 10,
2024 /PRNewswire/ -- Avalere Health is proud to
announce the appointment of Corrina Safeio as its new President,
Global Marketing and EVP, Corporate Communications. In this role,
Safeio will oversee the Global Marketing team to build meaningful
connections and create customised strategic solutions for our
clients, ultimately driving growth and leading to new opportunities
for the organisation.
Safeio has more than 25 years of experience working in agencies
and in client-side roles. Before joining Avalere Health, she served
as President of the European division of Inizio Evoke and held
leadership positions at Mind+Matter and Pegasus. In each of these
positions, Safeio was instrumental in fostering organisational
growth while spearheading behavioural science implementation and
creative acceleration.
"We're delighted to welcome Corrina to our team," said
Mario Muredda, President, Marketing
at Avalere Health. "She is an influential leader with a proven
track record of delivering impactful marketing and PR solutions
through evidence-based insights and award-winning creative. I'm
excited to work with her to uncover new possibilities for our
clients and the patients they serve."
Safeio will report to Muredda and work closely with other
members of the executive leadership team to amplify the
organisation's marketing capabilities. This includes a new
proprietary suite of tools designed to make sense of complex
landscapes while engaging audiences across the product lifecycle.
In addition, she will develop a new corporate communications
framework designed to foster collaboration, connect capabilities,
and activate 1,500+ team members across the world.
"Corrina will be instrumental in shaping our strategies and
driving seamless connections across our global capabilities and
commercialisation solutions," said Amar Urhekar, Chief Operating
Officer at Avalere Health. "She brings a wealth of experience in
PR, marketing, and corporate communications to our team. I'm
excited to work with Corrina to enhance our value proposition,
develop integrated communication strategies, and help our clients
reach more patients."
"I'm inspired by the authenticity and ambition of the Avalere
Health team," said Safeio. "It's an exciting time and I truly
believe we have a unique opportunity to create new approaches and
empower our teams to innovate without boundaries. We have the
capability to help our clients succeed in the marketplace—from
molecule to launch—and beyond. And what is distinct is the pace and
agility that Avalere Health can move to create effective
solutions."
A people-first leader, Safeio is a champion of diversity,
equity, and inclusion. She is a qualified mental health first aider
and has orchestrated numerous workplace initiatives to build an
environment where every team member can be their authentic self and
develop their full potential. She has earned numerous industry
accolades, including being named to the PRWeek UK Powerbook
Top Ten People in Healthcare for the past three years. Safeio will
be based in the London,
Brighton, and Manchester offices.
About Avalere Health
Established in 2001, Avalere
Health is a purposefully built commercialisation partner for
the biopharmaceutical, medical technology, and wellness industries.
Its 1,500+ experts combine their knowledge and expertise across its
core disciplines — Consulting; Medical; Policy; Value, Evidence,
and Access; Marketing; and Digital Experience Technology — to
create the connections that make better health happen.
Avalere Health partners with its clients to navigate the complex
and rapidly changing healthcare ecosystem. Together, its experts
help clients connect patients with life-changing therapies,
realising the potential of strategies and solutions to accelerate
innovation that improves lives. Visit www.avalerehealth.com
and follow Avalere Health on LinkedIn and Instagram.
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SOURCE Avalere Health