Canon reveals its smallest and lightest RF-mount zoom lens, the
RF 28-70mm f/2.8 IS STM, which combines a versatile field of view
with superior image quality.
NEW
YORK, Sept. 12, 2024 /PRNewswire/ -- B&H is
pleased to share the new arrival of Canon's third lens of 2024, the
RF 28-70mm f/2.8 IS STM for full-frame and APS-C EOS R-series
mirrorless cameras. The smallest and lightest zoom lens of the RF
lineup, the lens is equally suited for stills and video, with an
innovative design that benefits both image quality and its
lightweight, compact form factor. With a bright maximum aperture
and a versatile field of view, it's an ideal companion for content
creators in need of a high-quality, all-day imaging solution.
Canon RF 28-70mm f/2.8 IS STM Lens
https://www.bhphotovideo.com/c/product/1852753-REG/canon_6535c002_rf_28_70mm_f_2_8_is.html
Key Features
- Full-Frame | f/2.8 to f/22
- Compact & Fast Standard Zoom
- Stepper Motor (STM) Autofocus
- Optical Image Stabilizer
- Collapsible Design
- Customizable Control Ring
- Two UD and Two Aspherical Elements
- Super Spectra Coating (SSC)
- Rounded 9-Blade Diaphragm
The lens' optical design reduces its footprint while promoting
high-quality imaging across the frame. Canon achieves this through
two ultra-low dispersion elements, including one at the front of
the lens, to correct chromatic aberrations and consolidate the
lens' center of gravity, along with two aspherical lenses that
promote sharpness and suppress various aberrations. Canon also
leverages electronic distortion correction to ensure edge-to-edge
image quality. The lens' bright f/2.8 maximum aperture affords a
rich bokeh throughout the entire zoom range, while a minimum
focusing distance of 9.4" is possible with manual focus at the wide
end.
The autofocus design uses a leadscrew-type STM focusing motor to
achieve the heights of speed and accuracy possible with Dual Pixel
CMOS AF on compatible EOS R-series cameras. The motor is quiet, and
Canon says the lens should exhibit minimal focus breathing when
moving throughout the zoom range while shooting video.
Another area where Canon has made significant strides with the
RF 28-70mm f/2.8 IS STM lens is in optical image stabilization. The
company completely redesigned the OIS unit for this lens, making it
smaller to lighten the overall bodyweight while still affording 5.5
stops of correction. When used in conjunction with a compatible EOS
R-series camera, that number jumps to 7.5 stops in the center of
the frame and 7 stops in the corners.
The somewhat niche 28-70mm zoom lens has long been a Canon
specialty. The company fielded a similar EF-L lens from 1993 to
2002 and introduced an extra-bright and extra-bulky f/2 version
when it launched the RF mount back in 2018. This latest iteration
shows just how far lens design has come in the last 30 years,
bringing the bodyweight down to 1.1 lb while introducing
state-of-the-art autofocus and image stabilization
capabilities.
Finally, much like its EF-L ancestor, Canon built the RF 28-70mm
f/2.8 IS STM lens to be dust and weather resistant with a high
threshold for durability.
YouTube first look Canon RF 28-70mm f/2.8 IS STM lens
https://youtu.be/ZollqvcZRv8
Learn All about the new Canon RF 28-70mm f/2.8 IS STM lens at
Explora
https://www.bhphotovideo.com/explora/videos/photography/canon-announces-new-28-70mm-f28-lens-its-smallest-rf-zoom
About B&H Photo Video
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Contact Information
Geoffrey
Ngai
B&H Photo Video
212-615-8820
https://www.bhphotovideo.com/
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