LENZING, Austria, Sept. 20,
2024 /PRNewswire/ -- VEOCEL™, the flagship
specialty nonwovens brand of Lenzing Group, highlighted its
commitment to innovation and providing solutions to help address
the global plastic crisis at the "SEA of Solutions 2024" (SoS)
event organized by SEA circular – an initiative by the UN
Environment Programme (UNEP) and the Coordinating Body on the Seas
of East Asia (COBSEA) on
18th September in Bangkok,
Thailand.
Since 2019, SoS has been a platform for exploring solutions to
address plastic pollution. Lenzing's participation builds on
longstanding efforts to minimize the reliance on plastics in the
nonwovens industry. On the theme of "Re-designing for a Circular
Plastics Economy," Norma Schönherr, Manager of Partnerships for
Sustainability at Lenzing AG, Nonwovens, shared VEOCEL™'s best
practice examples to "Tackling Microplastics Pollution by Advancing
to Cellulosic Fibers." Schönherr emphasized how Lenzing's
wood-based[1] VEOCEL™ fibers can be a responsible,
functional alternative to synthetic, plastic-based materials,
particularly in personal hygiene and sanitary products.
Biodegradable and compostable[2], VEOCEL™ fibers do
not fall under the plastic definition of the EU's Single-Use
Plastics Directive[3]. In 2021, scientists at the
prestigious research institute Scripps Institution of Oceanography
(SIO) at the University of California, San
Diego, had confirmed that Lenzing's wood-based cellulosic
fibers can fully biodegrade within 30 days in sea-surface and
sea-floor conditions, while petroleum-based fibers remained
practically unchanged after 200 days[4].
"At Lenzing, we are deeply committed to working closely with
value chain partners to advance sustainable solutions and help the
industry progress on its sustainability roadmap," said
Monique Buch, Executive Vice
President Nonwovens at Lenzing AG on their attendance at the
event. "Our participation at UN SoS 2024 underscores our
dedication to tackling plastic pollution through collaboration and
knowledge sharing among global stakeholders."
The VEOCEL™ product portfolio includes totally chlorine-free
lyocell and viscose fibers, as well as high-performance hydrophobic
fibers. Looking ahead, VEOCEL™ will continue to act as a catalyst
for change for the nonwovens industry by expanding their range of
low-environmental impact alternatives to synthetic materials
that can cover more applications and industries.
Event visuals can be found here.
About VEOCEL™
VEOCEL™ is Lenzing Group's flagship specialty nonwovens brand.
The VEOCEL™ product portfolio features VEOCEL™ Lyocell fibers and
VEOCEL™ Viscose fibers which are wood-based and have natural
absorbency, can aid liquid distribution, and are biodegradable and
versatile. The VEOCEL™ brand is categorized into four branded
offerings including VEOCEL™ Beauty, VEOCEL™ Body, VEOCEL™ Intimate
and VEOCEL™ Surface and its fibers are used in baby care, beauty
and body care, intimate care, and surface cleaning products.
To learn more about VEOCEL™, please visit
https://www.veocel.com/. For more details around the sustainability
features, performance, as well as the technology and production
processes behind VEOCEL™ branded fibers, please visit
https://www.veocel.com/en/sustainability.
[1] Adhering to the company's
commitment to environmental protection and resource preservation,
Lenzing procures wood and pulp only from certified or controlled
sustainable sources. In its Wood and Pulp Policy, Lenzing is
committed to procuring wood and pulp exclusively from
non-controversial sources.
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[2] A
range of LENZING™ Lyocell and Viscose fibers for nonwoven
applications are certified by TÜV AUSTRIA to be biodegradable in
soil, freshwater and marine conditions and compostable under home
and industrial conditions.
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[3] Directive (EU) 2019/904 of the
European Parliament and of the Council of 5 June 2019
https://eur-lex.europa.eu/eli/dir/2019/904/oj
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[4] https://www.sciencedirect.com/science/article/pii/S0048969721031314
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SOURCE LENZING