LONDON, Oct. 15,
2024 /PRNewswire/ -- New Omdia research has
revealed a significant increase in enterprise IT department
spending on AI. Omdia's recently published IT Enterprise Insights
Survey, that gathers feedback from over 6,500 senior IT
decision-makers worldwide, shows that nearly 16% of enterprise IT
budgets will be spent on AI initiatives, including hardware,
software, cloud, services, and staffing.
"AI's 16% share of the total IT budget marks a significant shift
in IT investment priorities, a change of rare magnitude," commented
Cem Nurkan, Research Director for Enterprise Technology, Omdia.
The survey results also provide insights on how enterprises plan
to leverage AI. "As organizations advance their digital
transformation and modernization efforts, AI plays a crucial role
in enhancing operational efficiency and improving customer
experiences— two of the top challenges identified by the survey,"
explained Josh Builta, Senior
Director for Enterprise Business Applications, Omdia.
The survey also suggests overall IT budgets are set to increase,
with 75% of respondents expecting a rise in their organization's IT
spending over the next year. This development, coupled with the
growing focus on AI investment, underscores a substantial
opportunity for technology vendors.
"Vendors aligning their AI offerings to customers priorities
should capitalize on these expanding budgets. This level of planned
investment creates room for new, innovative approaches that could
bypass existing challenges and unlock new value," added Nurkan.
The Omdia IT Enterprise Survey gathers feedback from IT
decision-makers across the globe, offering tech vendors a clear
view of customer investment priorities, challenges, and the
processes and technologies they use. Read more in Omdia's IT
Enterprise Insights: IT Drivers and Technology Priorities – 2025,
IT Enterprise Insights: AI – 2025 and IT Enterprise Insights: IT
Spending & Sourcing – 2025 (subscription required).
ABOUT OMDIA
Omdia, part of Informa Tech, is a technology research and
advisory group. Our deep knowledge of tech markets combined with
our actionable insights empower organizations to make smart growth
decisions.
Contact
Fasiha Khan
fasiha.khan@omdia.com
View original content to download
multimedia:https://www.prnewswire.com/news-releases/ai-becomes-a-key-focus-with-16-of-enterprise-it-budgets-omdia-survey-finds-302276234.html
SOURCE Omdia