HONG
KONG, Nov. 18, 2024 /PRNewswire/ -- The past
decade has witnessed a dramatic shift in consumer behavior, with
online shopping becoming the norm, further accelerated by the
pandemic. Reward programs have sprung up
everywhere, incentivizing spending and fostering brand
loyalty. The core of cashback is to encourage consumers to develop
a habit of continuous shopping through rewards. This same logic is
beginning to take root in the field of sports and health.
GYMetaverse, the innovative team behind the successful Live4Well
Genesis NFT collection, is disrupting the rewards landscape with
the launch of its upgraded VIV PASS
program. This groundbreaking "move-to-earn" ecosystem incentivizes
healthy habits, transforming sweat equity into tangible rewards.
Live4Well envisions a positive feedback loop where exercise leads
to better health, and better health leads to tangible benefits,
realizing the concept of "health as wealth."
Pioneering the "Fitness Mileage" Concept: Earn Rewards for an
Active Lifestyle
This inclusive program is open to users worldwide with zero
barriers to entry. In just minutes, users can download the
Live4Well mobile app and register for free access to the VIV Pass
ecosystem. Initially, Sweat Points, the program's reward currency,
can be earned through three primary avenues:
(1) Daily Exercise — Users accumulate points by tracking
steps and calories burned, turning daily workouts into rewarding
experiences.
(2) Competition Participation — Points are awarded for
participating in designated sporting activities, simply by
uploading proof of participation.
(3) Health & Fitness Spending — Users can upload
receipts for eligible purchases in the designated sports and
wellness categories to earn additional Sweat Points.
Live4Well makes the benefits of exercise immediately tangible,
converting effort into visible rewards. Accumulated Sweat Points
can be redeemed for a variety of prizes, including cash vouchers,
fitness products, and exercise classes. The Live4Well app also
empowers users to track their fitness data and participate in
engaging challenges.
Creating a Global Sharing Economy: A triple win for Users,
Businesses, and the Industry
Live4Well's vision extends beyond simply creating a health
management platform. The "exercise-to-earn" concept fosters a
mutually beneficial ecosystem:
(1) User Benefits — VIV
PASS motivates individuals to adopt and maintain healthy
exercise habits through a rewarding system.
(2) Business Advantages — The platform connects
businesses with their target audience through community engagement
and strategic partnerships, driving more effective product
promotion.
(3) Industry Transformation — By creating a
"move-to-earn" economy, Live4Well stimulates consumer spending,
transforming calorie expenditure into a quantifiable reward unit.
This innovative approach empowers businesses to generate revenue,
expand operations, and seamlessly connect the virtual and physical
worlds.
Since its inception, Live4Well's fitness alliance ecosystem has
continued to expand. With ongoing optimization of its operational
framework, the VIV PASS ecosystem
provides easy access and a tiered membership system, fostering a
comprehensive wellness mechanism which stimulates consumer
engagement, and builds a thriving global sharing economy.
To learn more, please visit: https://www.live4well.io
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SOURCE Live4Well