Viewers were wowed from San Diego to Seattle as the Pacific Time Zone rang in the
new year with North America's
largest structurally launched pyrotechnic display
Photos and Videos: Media Kit - Alaska
Airlines New Year's at the Needle
Watch the Full Show
SEATTLE, Jan. 1, 2025
/PRNewswire/ -- A chorus of "Happy New Year!" was heard around
Seattle—and the West Coast—as the Space Needle ushered in 2025 with
a dazzling display of lights, drones, and fireworks. Alaska
Airlines New Year's at the Needle made history celebrating the
West Coast's largest live New Year's celebration, as viewers
from San Diego, Portland, Spokane, and Seattle all tuned to watch the broadcast and
thousands gathered to watch in-person at Seattle Center.
Viewers were wowed from San Diego to Seattle as the Pacific Time Zone rang in the
new year.
At 11:52 PM, 500 drones took
to the skies next to the Space Needle and showcased the wonders of
the West Coast. Formations included the iconic Alaska Airlines
tailfin, a San Diego surfer, and a
giant octopus wrapped around the Space Needle. At the stroke of
midnight an incredible light and firework finale erupted creating
the largest structurally launched pyrotechnic display in
North America. Other show
highlights included:
- The most powerful light show yet, with 160 unique light
fixtures placed on the tower making the Space Needle brighter than
ever before;
- Live musical performance by Seattle-based band Sugar Bones for viewers at
home, including the premiere of their song "Leave the Light
On";
- Musical soundtrack full of 2024's biggest stars like Beyoncé,
Chappell Roan, Sabrina Carpenter, and Washington State's Benson Boone. Plus, a feature from Seattle band Cytrus.
Alaska Airlines joined the party this year as the presenting
sponsor. Viewers at Seattle Center were treated to giveaways at
Alaska Airlines' pop-up booths, including a special giveaway for
Alaska Airlines credit card holders.
"It's such an honor to ring in the New Year with the entire West
Coast," said Randy Coté, Chief Marketing Officer for the Space
Needle. "This show is an annual tradition for so many in
Seattle, and we're thrilled to
share the love across the Pacific Time Zone. Thank you to all our
partners, from Alaska Airlines to the incredible technical
specialists, that made this New Year's event a huge success."
The show was broadcast live on KING (Seattle), KREM (Spokane), KGW (Portland), and CW 8.2 (San Diego) with the show's audio simulcast by
iHeart Radio on HITS 106.1 in Seattle.
To watch the full show, visit spaceneedle.com/newyears.
About Space Needle
Built as the centerpiece and inspiration for the 1962 Seattle
World's Fair, the Space Needle has since become a part of the
Seattle experience and the
globally-recognized icon for the city. The Space Needle's recent
$100 million renovation added more
than 176 tons of glass to the structure offering unparalleled views
of Seattle and features The
Loupe—the world's first revolving glass floor. Oen year round, the
Space Needle hosts more than a million visitors per year. For more
information visit: spaceneedle.com/press
About Alaska Air Group
Alaska Air Group, Inc. is based
in Seattle and comprised of
subsidiaries Alaska Airlines, Hawaiian Holdings, Inc., Horizon Air
and McGee Air Services. With our recent acquisition of Hawaiian
Airlines, we now serve more than 140 destinations throughout
North America, Central America, Asia and the Pacific. We are committed to
safety, remarkable customer care, operational excellence, financial
performance and sustainability. Alaska Airlines is a member of
the oneworld Alliance. With oneworld and our additional
global partners, our guests have more choices than ever to
purchase, earn or redeem on alaskaair.com across 30
airlines and more than 1,000 worldwide destinations. Book travel
throughout the Pacific on Hawaiian Airlines
at hawaiianairlines.com. Learn more about Alaska Airlines
at news.alaskaair.com and Hawaiian Airlines
at newsroom.hawaiianairlines.com/blog. Alaska Air Group is
traded on the New York Stock Exchange (NYSE).
About Pyro Spectaculars by Souza
The Pyro Spectaculars Group of Companies is a third-generation
family-owned and operated full-service firework and drone
multimedia production company. Pyro is one of the largest and
oldest pyrotechnic companies in the western United States. Pyro helped initiate the
tradition of New Year's fireworks on the Space Needle in the
mid1990s and has been the Space Needle's partner for New Year's at
the Needle ever since. For more information visit: pyrospec.com
About Illuminate Production Services Inc.
With a mission to design, connect and enhance experience,
Illuminate Production Services works to provide production quality
audio, video lighting, staging and more to clients nationwide. For
more information visit: lightingips.com
For more information, contact:
Amy Cunningham, Space Needle Public
Relations Director
Genny Boots, Public Relations
Manager
Media@spaceneedle.com
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SOURCE Space Needle
